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Corporate Social Responsibility Report - Mara Cocoa Sustainability

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Corporate Social Responsibility Report - Mara Cocoa Sustainability
Sustainability at Mars Chocolate

The Company

Mars Chocolate is one of the world’s leading chocolate manufacturers and employs more than 13,000 people across 110 sites worldwide. Mars is a private, family owned company and is governed by a Board of Directors. The Directors are members of the Mars family. The Mars Board of Directors receives independent advice from four external Board Advisors. The parent company, Mars, Incorporated is run by a global management team that oversees the day to day operations of the business across six business segments – pet care, chocolate, food, Wrigley, drinks and symbioscience. Mars, Incorporated operates in 71 countries worldwide. Some of the company’s major markets include Australia, New Zealand, China, France, Germany, Dubai, United Arab Emirates, Mexico, Germany, Poland, Russia, United Kingdom and the United States.

Frank C. Mars and his wife, Ethel, started making candy in their Tacoma, Washington kitchen 100 years ago and a lot has changed in the cocoa industry since the company’s beginning. Mars iconic brands include M&Ms, Snickers, Dove, Galaxy, Mars, Milky Way and Twix. There are 36 brands in total and 28 manufacturing sites. Mars “principles in action” philosophy is not only about being a market leader, but also an industry leader in other areas including cocoa production and sustainability.

Mars Chocolate Sustainability Efforts

Mars states that it has been a global leader in cocoa sustainability for over 30 years. Mars claims to invest millions of dollars each year in initiatives that address the environmental, economic and social aspects of the cocoa supply chain. The principles by which Mars operates are to make certain it continuously seeks the most responsible methods of cocoa production, thus ensuring the entire supply chain benefits from this industry’s growth and the processing of this unique, yet fragile, crop.

For several decades, Mars Chocolate – a business segment of Mars, Incorporated – has



References: continued   Candy Industry – online publication from: www.digital.bnpmedia.com/display_article.php?id+831154 Sweeter Side of Sustainability – An Interview with Mars from: www.treehugger.com/corporate-responsiblity/the-sweeter-side-of-sustainability Mars, Incorporated Achieves Milestone Towards Goal of Sustainable Cocoa News Feature from: www.teacoffeeecocoa.org The Washington Post, Mars Sets Goals for Sustainable Cocoa Resources by Alejandro Lazo, Friday, April 10, 2009 from: www.washingtonpost.com

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