Research to figure out the most cost-effective way of acquiring textbooks
1. Executive Summary
The purpose of our research is to figure out the various ways of acquiring a textbook for the University of Cincinnati students. We want to help students minimize the cost of textbooks by helping them compare different options. We also want to find out what are the different options of selling the book afterwards. Our goal is to help students stay cost efficient but also find out convenient and easy methods of attaining the book as well as getting rid of it afterwards. From focus group discussion and interviews, so far, we have found out that the majority of students prefers to buy them online and used, and prefers to resell them afterwards as opposed to renting or other alternatives. We plan to execute more research studies, such as an online survey, to find out more details about what more students prefer and help our classmates with making the right decision.
2. Research Purpose & Objective
The purpose of the study is to figure out the various ways of acquiring a textbook for the University of Cincinnati. Our objective is to help students minimize the cost of textbooks by helping them compare different options, and save money. Specifically, the research objectives are to * differentiate ways how attain the textbook at lower costs * provide a basic information what´s the best option to resell books afterwards
Research question 1
Do you always buy all required books for classes and if yes what do you think is more cost effective buying and reselling a book, renting it or buying an e-book?
Research question 2
What do you do with the books after the class is over if you don’t need it anymore? Do you keep them or resell them?
Research question 3
Did you change your habits in buying books throughout the past few years because you gained experience?
3. Focus Group
We wanted to know what students think about the