Cover Girl Advertisement Analysis Essay
Cover Girl Advertisement
When thinking of advertisements, for some odd reason, I immediately will think of Cover Girl makeup ads that are often found in almost every woman’s magazine. However, this particular advertisement features country music superstar Taylor Swift and very similar to all of their distinctive ads focuses mostly on her face. This ad is for their new “natureluxe silk foundation- luxury touched by nature.” From this relatively simple ad, as it only contains a close up of Taylor Swift as well as text, it allows for the discussion of it’s unique aesthetics. The first thing that I would like to discuss is the colors that are used within this advertisement. The advertisement finds balance by using a soft and light yet trendy green for their top …show more content…
The advertisement uses many different sizes and colors within the whole image. The top Cover Girl is in the light green color reflecting back to the idea of softness and it is the vantage point for a person’s eyes. It is very bold and automatically draws attention to the top half of the advertisement. Also, the different very black and dark bold text at the bottom of the page seems intriguing for a few reasons. First, the different font types and sizes attempt to make you really see the first three lines very clearly and get an understanding of what the product is. However, the work “new” happens to be in green followed by “natureluxe silk foundation” with “luxe” being bolded, suggesting that this product is truly “luxury touched by nature;” which is in very small print right below that as well. In addition, I find it interesting that the two black bolded lines both have the word “air” in them and also soft, air-like words, such as “fresh” and “breath.” To me this is suggesting that even though the text may be dark and bold, this product is still going to make the user feel fresh and
When thinking of advertisements, for some odd reason, I immediately will think of Cover Girl makeup ads that are often found in almost every woman’s magazine. However, this particular advertisement features country music superstar Taylor Swift and very similar to all of their distinctive ads focuses mostly on her face. This ad is for their new “natureluxe silk foundation- luxury touched by nature.” From this relatively simple ad, as it only contains a close up of Taylor Swift as well as text, it allows for the discussion of it’s unique aesthetics. The first thing that I would like to discuss is the colors that are used within this advertisement. The advertisement finds balance by using a soft and light yet trendy green for their top …show more content…
The advertisement uses many different sizes and colors within the whole image. The top Cover Girl is in the light green color reflecting back to the idea of softness and it is the vantage point for a person’s eyes. It is very bold and automatically draws attention to the top half of the advertisement. Also, the different very black and dark bold text at the bottom of the page seems intriguing for a few reasons. First, the different font types and sizes attempt to make you really see the first three lines very clearly and get an understanding of what the product is. However, the work “new” happens to be in green followed by “natureluxe silk foundation” with “luxe” being bolded, suggesting that this product is truly “luxury touched by nature;” which is in very small print right below that as well. In addition, I find it interesting that the two black bolded lines both have the word “air” in them and also soft, air-like words, such as “fresh” and “breath.” To me this is suggesting that even though the text may be dark and bold, this product is still going to make the user feel fresh and