Customer Is Always Right Policy Analysis

In the world of today many business base their aims and goals to satisfy consumer wants and needs and to do so hence they adopt and follow ‘consumer is always right’ policy. This policy has lived for many years since 1909 and fabricated by Harry gordon selfridge in london to persuade consumers of satisfactory services[Alexander Kjerulf,2014]. I would personally like to differ and go against this statement. I do believe companies that adopt the ‘customer is always right’ policy are wrong and are ironically leading the business to fail in the future. These are the following reasons to go against this old age policy.

Primarily, customers have needs and try to quench the urge of their wants while business are the makers of the solutions consumers need. They try to satisfy them in the most
This is to say you gathered and hired your staff based on their abilities and qualifications and consequently they become your backbone and team in achieving your goals and aims for the business .Rather than concentrating on fulfilling your clients, ask what you can do to fulfill your staff. On the off chance that your staff is all around prepared, has satisfactory expert to settle on choices and take care of issues, and has the assets important to meet sensible client needs , at that point you'll wind up with higher consumer loyalty normally. Your representatives will be a delight to work with, and that joy in the exchange will exchange to the client encounter. However convincing them consumers are always right will not only undermine their ability to come up with new ideas to help consumers get their needs but will demotivate them so serve the consumers hence in the long term lead to a high labour turnover for the companies thus making it unsuccessful to grow .all in all happy employees will make happy served