Delta airlines was founded in 1924, in Macon, GA. Their founding stood for safe and reliable air transportation, distinctive customer service, and hospitality from their heart. Delta’s vision is built on its traditions and always ready to meet their customer's’ expectations while taking the service to even higher levels of excellence. Delta’s Air Line mission statement: “We --- Delta’s employees, customers, and community partners together form a force for positive, local and global change, dedicated to higher standards of living and the environment where we and our customers live and work.” Creating the world's greatest airline. Delta desires to achieve this goal by focusing on the safety for the customers, working as a …show more content…
United Airlines is the largest airline that provide flights from US to Asia, and carry the most passengers to China. United Airlines recently went through a dilemma where they had kicked out a customer, against their will. In the process, the guest was injured. United Airlines only did not suffer financially, but their reputation was also was affected. Due to the damage of their reputation, many of the clients will turn to other airlines like Delta for means of travel. Since they also go over internationally and domestically, United Airlines will take a big hit from this incident that happened recently.
American Airlines is also an airlines has a long history. It has a good customer program, while customer has strong loyalty to this brand. Their onboard entertainment is also remarkable.
Weaknesses:
Delta Airlines mainly been focuses on the domestic locations which has been conflicting with the international flights. Due to this problem, the airline has been facing decline of the revenue, which has been putting a huge burden on financially. This problem has been occurring over a long period of time which has been hurting the financially on their