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Throughout my career as a paramedic, I have encountered countless different cultures and sub-cultures. However, those I have encountered most would include the elderly by a huge margin. Due to their age, they routinely must request assistant from emergency services because of falls, medical emergencies, or just assistance getting through a certain task; such as getting up the stairs to their home. “The Elderly” is a subjective term that refers to a broad age range of people spanning multiple generations. This paper will employ that same loose definition and reference examples from ages 65 and up; an age milestone that many refer to as Seniors. The reader will first get an in-depth look at the sub-generations included in this group to help gain a better understanding of who they are and where they came from. Further understanding of the elderly will then be explored through their forms of entertainment and pop-culture from past to present. This paper will then begin to focus on current life through examining the multitude of ways the elderly stay active and engaged. Most importantly, this paper will examine the multitude of problems and **** the elderly encounter as the aging process…
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Pop-tarts Pastry Swirls by Kellogg's. What is it? Strawberry, new look? Since when did people start to care how their food looks? It' is going to end up in the toilet, I am sorry for being that open. I think this advertisement I s a counterexample of the usual ads that Bordo describes in her essay. Look at the woman! She's definitely not a model. Honestly, when I took a look at this ad, I got scared. My goodness: horribly wrinkly old lady with blue hair! Well of course there are a lot of older people out in our world, but I guess we are not so used to see them as advertisers. Let's get back to the describing. This is a progress. A couple years ago our magazines or TV's didn't even have people of older age advertising anything. There always were gorgeous models, long lags, pretty faces, muscled bodies, etc. Now we can see anything. I think we all know that women are very carrying people. They care a lot about their children, husbands, friends, and themselves at the last moment. Susan Bordo describes women as those, "who are almost never shown being fed by others." (162). But in this ad, I can tell that lady thinks about herself a lot, she's even getting her hair-cut without a hurry to go home and feed the "others." She's enjoys listening to her hair-stylist talking about the ways she would look better, smiling and most likely thinking about pop-tarts, for which she even can get money-back. Older classic lady has bright blue hair,…
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Typically, when most people retire he or she expects to remain independent, and live life as he or she always has in the past. However, because of some unforeseen illness some individuals may lose some of his or her independence, and need assistance from family, friends or home care facilities. When this occurs many older people experience emotional stress, and physical problems whereas some does not. Here the study of gerontology comes into place. Gerontology can help many individuals “understand current social issues,” (Novak, 2009, p. 2) that occurs from aging.…
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Most of us don’t realize how often we really are influenced by advertising or marketing. We wake up, turn the television on, and begin our day. But how would life be if we didn’t have constant commercials or ads blaring at us day in and day out? What if we took it all away from the beginning? Advertising, as a means of production, is used to “announce or praise in some public medium of communication in order to induce people to buy or use it.” However, what is it really used for? We have always been a dignified nation, establishing ourselves as one of the top leaders. But as we grew in strength, our image rapidly changed. The United States has always been a desired place by many; but what made that so? Was it because our Presidents and government were the best? Or was it the land that glorified the nations look? No matter when, the United State has done it’s part to make the nation look great. But why has our image always been so important? I believe it fair to say that advertising is the main culprit. While its intention to create an immediate desired reaction on the consumer was qualified at the beginning, it has evolved into identifying the underlying differences of should and should not. The ethics have been stretched and pulled, just so advertisers could target people properly, by creating an image of “lesser than” unless their product was consumed. The nation as a whole has always remained strong, however individual images have been altered. Despite the glorifying and prosperous look of the nation during the 1920’s, 1930’s, and 1940’s, advertising poorly influenced the nation because it created very materialistic lifestyles, it forced people to buy what they did not need, and it lured people into having false hopes.…
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Mrs. G was chosen for a formal interview, the purpose of this interview was explained before she signed the consent form. The meaning of OT and the role of OT in wellness was discussed with her. The interview was scheduled at her son’s home in the living room for approximately one hour. She was seen at 5pm in the afternoon.…
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What would a society look like without healthy elderly individuals? The elderly compose a large portion of the population, and many people do not realize how vulnerable and unsafe old age can be. It is difficult for elderly people to live out the later stage in their lives without protection and prevention of certain problems. An act that I will discuss is The Elder Justice Act of 2009. This act has helped support elders by combating elder abuse, and helping prevent it as well. Another act I will focus on is The Older Americans Act, which has provided an array of helpful resources for elderly people in need.…
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Throughout the semester, I have been working with Creo Parametric 1.0. This class has not only taught me a new 3D modeling program, but it has also taught me new ways to think about a design before I draw it. Each of the chapters, I have either enhanced something I already knew, or learned something new.…
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According to the U.S. Census Bureau, 2011 individuals born between 1946 and 1964 is the era that many babies were born, earning the title of baby boomers. This in turn involves a constantly growing number of individuals needing services from the human service profession. With the rising number of this particular age group, human service providers are considering the need for more technology to help these individuals live with quality and dignity. A common fact is that as individuals’ age, he or she will have lost some cognition and physical disabilities.…
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Seniors are people between the ages of 60 and 100 years of age. This makes this period in a person 's life the longest. Seniors come from different cultures and different backgrounds and many have different needs. There are three different categories of seniors; the young, the old, and the very, very old. Each type of senior have different needs and wants.…
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The show Baby Boomers in America is basically an infomercial that airs on the Lifetime Network once a week for thirty minutes, and it is entirely geared towards the baby boomer population. During that time, the host (Morgan Fairchild) discusses specific topics that are related to both the physical and cognitive changes that occur during middle adulthood. Each topic features a product or service that is available for purchase and is relevant to the developments that occur during middle adulthood and the challenges they may cause the target audience in an effort to empower the baby boomer consumers. This show explores each of the areas that is described in our book (health, intelligence, work, etc.): for example there are episodes on staying…
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In today's day and age, the shuffle of everyday life can be inundating. With most families having both parents in the work force to sustain a whole household or with the absence of one parent into a single parent household. Making it even more difficult financial and adding to overall stress. It is unfortunate to say but at times we sacrifice our loved ones, whether it be young children or our elderly family members. Both young children and the elderly need constant supervision and assistance with their ADL. That's to say not all of the elderly population has family to look after their well being. A large number of the elderly…
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Medicare coverage can be a confusing topic for consumers approaching age 65. With that in mind, Blue Shield of California revamped its direct mail strategy for targeting consumers about to become Medicare-eligible. Moving away from the "active senior" approach of its previous "Defy" campaign, the insurer sought to educate consumers with its "We'll get you there" direct mail effort. The company sent timed mailings to consumers nearing their 65th birthdays with checklists of important tasks to complete, such as researching Medicare online or enrolling in the program. It was a move to a more informational, educational and helpful approach to folks as they are approaching age 65 and Medicare eligibility. They wanted to make sure the seniors knew that even though it is complicated, they will do what they can make sure it is a smooth and simple transition. The effect is to be simple and to the point so that the older target audience understand the commericals and that they are friendly. The older target audience respond better to simplicity.…
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In today 's world, we have a very large demographical shift in population. This is especially true for the U.S. because of the baby boom from WWII. And because of this demographical shift there are older adults in our midst. If today’s society just took the time to sit and listen to our older generation then they would realize what they have to offer. For this week’s assignment, I had the privilege of sitting down with my neighbor to question her about her aging process. For an hour, I questioned my neighbor about her personal life, family, friends, interest, and activities. The interview was amusing and informative. It gave…
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An alert button can be a life-changing connection for a senior citizen. In addition to providing a connection to resources like diabetic supplies, respiratory care equipment and home medical care, they can also be an immediate connection to emergency medical care in the event of a fall or sudden illness. Seniors can live a full life with renewed independence by having this constant source of help at the press of a button. Family members can rest easy knowing that if their loved ones should need help in an emergency, it is available to them through an easy to use, one- touch alert button.…
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Each day, around 10,000 people who were born in the “baby boomer” era turn 65 years old (Garfinkel, 2017). After the age of retirement, the elderly population begins to rely on others for physical, social, financial, and emotional support. Age begins to take a toll on the physical and cognitive well-being of the individual, making it difficult to lead a self-sufficient life. When individuals are unable to adequately care for themselves and do not have sufficient full-time care from family or friends, care is received from outside sources. Adequate care is needed to provide a quality living environment for those who receive care as home-bound seniors, seniors in assisted living facilities, and seniors in nursing home facilities. There is plethora…
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