Englres Outline
Social Networking Sites as a Place of Advertising
Presented to
Mr. Ariane Macalinga Borlongan
Department of English and Applied Linguistics
De La Salle University
In Partial Fulfillment
Of the Requirements For
ENGLRES
Second Trimester, SY 2013-2014
By:
Janell Briones
Anjohnette Mui
C41
TABLE OF CONTENTS
I. Intoduction…………………………………………………………..
I.1 Overview…………………………………………………….
I.2 Purpose………………………………………………………
I.3 Motivation…………………………………………………...
I.4 Organization ………………………………………………..
II. Body
II.1 Why Business Adopt to E-marketing……………………….
II.2 Impact of E-marketing………………………………………
II.3 Using Social Networks to Facilitate Purchase Decision……
III. Discussion 3.1 Summary…………………………………………………. 3.2 Evaluation………………………………………………… 3.3 Direction for Future Research……………………………. 3.4 Final Word………………………………………………...
I. Introduction
What is E-marketing /social network marketing/online advertising?
Ever since the start of trading among humans, marketing has been around in one form or another. They used marketing as stories to convince others to trade with them. Since then, our methods of using marketing has now been long improved. It has grown to be more efficient at telling our marketing messages out there in the open (Harridge, 2004). E-marketing is the product between our modern age technologies and the old traditional marketing principles. It is the use of the Internet and the electronic media in aiding one’s product or service to be known. Needless to say, using these approach is an important addition to the traditional marketing path whatever the size of your business may be. Similar to traditional marketing, e-marketing uses startegies, activites, and processes to the right audience with the desire of finding, appealing, and sustaining buyers. The only difference is that e-marketing is more broad in terms of its scope and options (Harridge, 2004). It uses the internet for marketing and promotions, not only that, it also uses
Presented to
Mr. Ariane Macalinga Borlongan
Department of English and Applied Linguistics
De La Salle University
In Partial Fulfillment
Of the Requirements For
ENGLRES
Second Trimester, SY 2013-2014
By:
Janell Briones
Anjohnette Mui
C41
TABLE OF CONTENTS
I. Intoduction…………………………………………………………..
I.1 Overview…………………………………………………….
I.2 Purpose………………………………………………………
I.3 Motivation…………………………………………………...
I.4 Organization ………………………………………………..
II. Body
II.1 Why Business Adopt to E-marketing……………………….
II.2 Impact of E-marketing………………………………………
II.3 Using Social Networks to Facilitate Purchase Decision……
III. Discussion 3.1 Summary…………………………………………………. 3.2 Evaluation………………………………………………… 3.3 Direction for Future Research……………………………. 3.4 Final Word………………………………………………...
I. Introduction
What is E-marketing /social network marketing/online advertising?
Ever since the start of trading among humans, marketing has been around in one form or another. They used marketing as stories to convince others to trade with them. Since then, our methods of using marketing has now been long improved. It has grown to be more efficient at telling our marketing messages out there in the open (Harridge, 2004). E-marketing is the product between our modern age technologies and the old traditional marketing principles. It is the use of the Internet and the electronic media in aiding one’s product or service to be known. Needless to say, using these approach is an important addition to the traditional marketing path whatever the size of your business may be. Similar to traditional marketing, e-marketing uses startegies, activites, and processes to the right audience with the desire of finding, appealing, and sustaining buyers. The only difference is that e-marketing is more broad in terms of its scope and options (Harridge, 2004). It uses the internet for marketing and promotions, not only that, it also uses