visitor's information such as email,zip code, and employment and then the site will ask for a donation. The DNC website uses interactive marketing by asking visitors why are they voting the Democrat in this November’s election, which helps the party to focus on certain issues. The call to action for Foot Locker is for customers to purchase a product from the footwear or sportswear section. For example, the website has section where they have certain items for sale and if visitors sign-up as a VIP member they will have $10 removed from their total (Anything above $50). Foot Locker also has if a customer is spending more than $75 they receive free shipping and handling by entering a promo code. The DNC website has many calls to action. The website asks for visitors to participate by voting for their nominee Hillary Clinton. The DNC also asks its visitors to contribute or give a donation that will benefit the democratic party. The website also allows its visitors to comment, such as asking them their reasons why they voting democratic. The content for Foot Locker’s website supports the purpose of the site.
For example the website attracts people that wear athletic gear and motivates them to purchase their product and the site also has lucrative deals. Foot Locker also allows its visitors to check the release dates for products such as sneakers. The DNC website content supports the purpose of the site due to the that the party asks visitors to participate by donation or participation. The site uses social issues to get visitors to move towards a call of action. For instance, the website has a section a the bottom of page where it lists various issues and it allows people to see the democrats views on those
issues.
When I subscribed with Foot Locker’s website they sent me a promo code that allows free shipping for a purchase that is $75 or more. The email also included four sections such as VIP, release dates, launch locator, and the site’s homepage. When I subscribed to the DNC website the email I received asked for three tasks, spreading the word about the DNC and their political views. The email also asks me to make a donation because it contributes to the democrats who fighting for our values. The email also says become a factivist, which is helping the DNC gather facts about the republican party.
Foot Locker’s website uses famous athletes to market their products. For example the site has a video with current and former NBA stars wearing Foot Locker gear and sneakers. When I was younger, I watched a Foot Locker commercial with my favorite NBA player wearing his sneakers and athletic gear. My father went to Foot Locker within the next to purchase those shoes. The DNC website has various topics and issues that affect everyone. The site has a vast amount of information about its views such as morals and values.