Gastrointestinal Endoscopy
Business Plan
[pic]
Proposed For
Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston
Table of Contents
1. Executive Summary……………………………………………………… 1. Introduction……………………………………………………………… 2. The Company…………………………………………………………… 3. Mission …………………………………………………….................. 4. Vision ……………………………………………………………………… 5. Objectives……………………………………………………………..
2. Medical Practice Overview……………………………………. 1. Facility and Location………………………………………………….. 2. History of Facility………………………………………………. 3. Description of Services…………………………………………………… 4. Strategic Alliances ……………………………………………… 5. Practice Referral Sources……………………………………………… …show more content…
3. Market Analysis…………………………………………………. 1. Industry Overview…………………………………………………… 2. Future of the Industry……………………………………………….. 3. Competitive Analysis……………………………………………….. 4. Our Customers……………………………………………………... 5. Marketing Approach/Business Strategy………………………….
4. Operations…………………………………………………………… 1. Practice Facilities……………………………………………………….. 2. Service Expansion Opportunities…………………………………….. 3. Staffing……………………………………………………………………. 4. Organization Structure………………………………………………. 5. Management Philosophy………………………………………………. 5. Financial……………………………………………………………… 1. Financial Projections……………………………………………………… 2. Current and Future Referral Sources………………………………… 3. Key Financial Indicators………………………………………………….. 4. Balance Sheet……………………………………………………………. 5. Statement of Cash Flows……………………………………………….. 6. Break-even Analysis………………………………………………………. 7. Per Service Financial Statements………………………………………… 8. Capitalization……………………………………………………………… 9. Risk Factors………………………………………………………………….
6.0 Appendix………………………………………………………………
Executive Summary
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston’s new facility will be located in the Galveston County and would specialize in advanced high quality diagnostic and therapeutic outpatient endoscopic services. It’s owned by six board certified physicians; 3 Gastroenterologists, 1 Anesthesiologist, and 2 Colorectal Surgeons.
We plan to gain market size by affiliating with the University of Texas Medical Branch in Galveston. In the future, we might broaden our coverage by expanding into
We anticipate profits of approximately by year 3 and a net profit margin of. The Clinic plans on taking of additional long-term debt to invest in long-term assets.
1.1 Introduction
This business plan was developed to introduce the Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston
1.2 The Company
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston (GEASCG) will offer an array of advanced high quality diagnostic and therapeutic outpatient endoscopic services for patients and their caregivers.
Our goal is to perform top-notch procedures while giving precedence to patient’s safety, comfort and well being.
1.3 Mission
Our Mission at GEASCG is to provide high quality and cost-effective individualized care that positively impacts the patients we serve and ultimately our community.
1.4 Vision
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston commits to providing exceptional ambulatory surgical care in our community. Our passion to improve the lives of our patients will be evident among all our personnel. We will continuously evaluate our services and pursue ways for improvement with the goal of bringing more value to the community we serve.
1.5 Objectives 1. To provide an environment that is safe and convenient for our patients, physicians and staff. 2. To ensure that our patient’s information are kept secure and confidential. 3. To ensure that all patients are treated with respect and giving exemplary care irrespective of sex, race, color, creed or
religion. 4. To explicitly communicate treatment procedures to our patients. 5. To recruit, develop and retain qualified professionals that would provide top-notch healthcare. 6. To promote knowledge and skills of the facility’s staff as a means of improving our activities and procedures. 7. To ensure that our staff; medical staff, clinical and non-clinical personnel carry out their activities in a professional manner.
Medical Practice Overview
2.1 Facility and Location
GEASCG is conveniently located in Galveston in the seat of Galveston County located along the Gulf Coast region in the U.S. state of Texas within the Houston–Sugar Land–Baytown. Our ambulatory surgical center is a 10,000 square-foot facility that includes three operating rooms, 2 Endoscopy suites, 1 pain management room, 10 pre- and post-op bays, and state-of-the-art surgical equipments. This facility is a partnership between six board certified physicians; 3 Gastroenterologists, 1 Anesthesiologist, and 2 Colorectal Surgeons who are committed to providing the best possible care for their patients.
2.2 History of Facility
The idea behind this facility was thought up by owners who faced an increasing amount of patients suffering
2.3 Description of Services
At our facility we will have the capability to perform all of the following types of procedures: • Esophagogastroduodenoscopy • Enteroscopy • Colonoscopy • Flexible Sigmoidoscopy • Esophageal Dilatation by one of three different methods: • Maloney Dilatation • Savary-Guillard Dilatation over a wire guide • Balloon Dilatation • Esophageal Stent Placement • Percutaneous Endoscopic Gastrostomy (PEG) • Jejunostomy"(PEJ), initial or endoscopic replacement • Endoscopic Ultrasound Studies • Liver Biopsy • Photodynamic Therapy • Treatment of Liver & Gallbladder Diseases • Treatment for Inflammatory Bowel Diseases • Diagnosis and Treatment of Rectal Bleeding • Diagnosis and Treatment of Acid Reflux • Pain Management
2.4 Strategic Alliances
2.5 Practice Referral Sources
Market Analysis
3.1 Industry Overview
Gastroenterology is the medical specialty concerned with digestive diseases. These diseases are separated by anatomic categories. These categories are primarily the esophagus, stomach, duodenum, jejunum, ileum, the ileo-cecal complex, large intestine, sigmoid colon, and rectum. A gastroenterologist is one who. Today the gastroenterology industry focuses on eliminating medical errors, cutting costs, and increasing the quality of care.
3.2 Future of the industry
3.3 Competitive Analysis
3.4 Our Customers
3.5 Marketing Approach/Business Strategy
[pic][pic][pic][pic][pic][pic]
[pic]
Proposed For
Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston
Table of Contents
1. Executive Summary……………………………………………………… 1. Introduction……………………………………………………………… 2. The Company…………………………………………………………… 3. Mission …………………………………………………….................. 4. Vision ……………………………………………………………………… 5. Objectives……………………………………………………………..
2. Medical Practice Overview……………………………………. 1. Facility and Location………………………………………………….. 2. History of Facility………………………………………………. 3. Description of Services…………………………………………………… 4. Strategic Alliances ……………………………………………… 5. Practice Referral Sources……………………………………………… …show more content…
3. Market Analysis…………………………………………………. 1. Industry Overview…………………………………………………… 2. Future of the Industry……………………………………………….. 3. Competitive Analysis……………………………………………….. 4. Our Customers……………………………………………………... 5. Marketing Approach/Business Strategy………………………….
4. Operations…………………………………………………………… 1. Practice Facilities……………………………………………………….. 2. Service Expansion Opportunities…………………………………….. 3. Staffing……………………………………………………………………. 4. Organization Structure………………………………………………. 5. Management Philosophy………………………………………………. 5. Financial……………………………………………………………… 1. Financial Projections……………………………………………………… 2. Current and Future Referral Sources………………………………… 3. Key Financial Indicators………………………………………………….. 4. Balance Sheet……………………………………………………………. 5. Statement of Cash Flows……………………………………………….. 6. Break-even Analysis………………………………………………………. 7. Per Service Financial Statements………………………………………… 8. Capitalization……………………………………………………………… 9. Risk Factors………………………………………………………………….
6.0 Appendix………………………………………………………………
Executive Summary
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston’s new facility will be located in the Galveston County and would specialize in advanced high quality diagnostic and therapeutic outpatient endoscopic services. It’s owned by six board certified physicians; 3 Gastroenterologists, 1 Anesthesiologist, and 2 Colorectal Surgeons.
We plan to gain market size by affiliating with the University of Texas Medical Branch in Galveston. In the future, we might broaden our coverage by expanding into
We anticipate profits of approximately by year 3 and a net profit margin of. The Clinic plans on taking of additional long-term debt to invest in long-term assets.
1.1 Introduction
This business plan was developed to introduce the Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston
1.2 The Company
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston (GEASCG) will offer an array of advanced high quality diagnostic and therapeutic outpatient endoscopic services for patients and their caregivers.
Our goal is to perform top-notch procedures while giving precedence to patient’s safety, comfort and well being.
1.3 Mission
Our Mission at GEASCG is to provide high quality and cost-effective individualized care that positively impacts the patients we serve and ultimately our community.
1.4 Vision
The Gastrointestinal Endoscopy Ambulatory Surgical Center of Galveston commits to providing exceptional ambulatory surgical care in our community. Our passion to improve the lives of our patients will be evident among all our personnel. We will continuously evaluate our services and pursue ways for improvement with the goal of bringing more value to the community we serve.
1.5 Objectives 1. To provide an environment that is safe and convenient for our patients, physicians and staff. 2. To ensure that our patient’s information are kept secure and confidential. 3. To ensure that all patients are treated with respect and giving exemplary care irrespective of sex, race, color, creed or
religion. 4. To explicitly communicate treatment procedures to our patients. 5. To recruit, develop and retain qualified professionals that would provide top-notch healthcare. 6. To promote knowledge and skills of the facility’s staff as a means of improving our activities and procedures. 7. To ensure that our staff; medical staff, clinical and non-clinical personnel carry out their activities in a professional manner.
Medical Practice Overview
2.1 Facility and Location
GEASCG is conveniently located in Galveston in the seat of Galveston County located along the Gulf Coast region in the U.S. state of Texas within the Houston–Sugar Land–Baytown. Our ambulatory surgical center is a 10,000 square-foot facility that includes three operating rooms, 2 Endoscopy suites, 1 pain management room, 10 pre- and post-op bays, and state-of-the-art surgical equipments. This facility is a partnership between six board certified physicians; 3 Gastroenterologists, 1 Anesthesiologist, and 2 Colorectal Surgeons who are committed to providing the best possible care for their patients.
2.2 History of Facility
The idea behind this facility was thought up by owners who faced an increasing amount of patients suffering
2.3 Description of Services
At our facility we will have the capability to perform all of the following types of procedures: • Esophagogastroduodenoscopy • Enteroscopy • Colonoscopy • Flexible Sigmoidoscopy • Esophageal Dilatation by one of three different methods: • Maloney Dilatation • Savary-Guillard Dilatation over a wire guide • Balloon Dilatation • Esophageal Stent Placement • Percutaneous Endoscopic Gastrostomy (PEG) • Jejunostomy"(PEJ), initial or endoscopic replacement • Endoscopic Ultrasound Studies • Liver Biopsy • Photodynamic Therapy • Treatment of Liver & Gallbladder Diseases • Treatment for Inflammatory Bowel Diseases • Diagnosis and Treatment of Rectal Bleeding • Diagnosis and Treatment of Acid Reflux • Pain Management
2.4 Strategic Alliances
2.5 Practice Referral Sources
Market Analysis
3.1 Industry Overview
Gastroenterology is the medical specialty concerned with digestive diseases. These diseases are separated by anatomic categories. These categories are primarily the esophagus, stomach, duodenum, jejunum, ileum, the ileo-cecal complex, large intestine, sigmoid colon, and rectum. A gastroenterologist is one who. Today the gastroenterology industry focuses on eliminating medical errors, cutting costs, and increasing the quality of care.
3.2 Future of the industry
3.3 Competitive Analysis
3.4 Our Customers
3.5 Marketing Approach/Business Strategy
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