Preview

Human resource management of McDonald

Powerful Essays
Open Document
Open Document
2156 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Human resource management of McDonald
Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. �HYPERLINK "mailto:ed.dejaegher@franklin.edu"�SK� Pemmaraju, March 23rd, 2014, pg. � PAGE * MERGEFORMAT �1�

To: Professor Sk Pemmaraju

From: Waqas Sher Zaman

Subject: McDonald 's Corporation

Date: 23/03/2014

MCDONALD 'S CORPORATION: McDonald 's Corporation is the world 's largest chain of hamburger fast food restaurants which serves approximately 68 million customers on daily around 119 different countries and haves 30,000 restaurants worldwide. McDonald 's headquarter is in Oak Brook, Illinois, USA and company was started as a barbecue restaurant in 1940 by Richard and Maurice McDonald. In 1948, owners of the company reorganized the business to a hamburger stand and thereafter in 1955 businessman Ray Kroc joined the company as the first franchise agent. Ray Kroc purchased the chain from the McDonald brother and made it grow worldwide. (McDonald Corporation) The corporation itself either operates a McDonald 's restaurant or by a franchisee. McDonald 's Corporation revenues are obtained from the rent, fees paid by the franchisees, royalties and the sales from the restaurants operated by McDonald 's Corporation. McDonald 's Corporation had annual revenues of $28.15 billion in the year 2013 whereas their profits were $5.6 billion. (Yahoo finance) McDonald 's product line includes selling hamburgers, cheeseburgers, french fries, chicken items, breakfast items, desserts, milkshakes and soft drinks. Due to changing consumer taste and to survive in this competitive and ever changing environment McDonald 's Corporation has added salads, wraps, fish, fruit and smoothies to its menu list. (McDonald Corporation)

PURPOSE OF MCDONALD 'S CORPORATION: The main purpose of McDonald 's Corporation is to serve fast food and to do everything that can be done to respect the customer and to have customer trust in their brand.

WHY I CHOSE MCDONALD 'S CORPORATION: Following are the reasons why I choose McDonald 's Corporation 1.



References: Ingmar, B., Carl, F., & Hyeon, J., (2007). Institutional theory and MNC subsidiary HRM practices: evidence from a three-country study. _Journal of International Business Studies,38,_430-436 Paula, C., (2014)

You May Also Find These Documents Helpful

  • Satisfactory Essays

    BTEC level 3 Unit 1

    • 1332 Words
    • 6 Pages

    McDonald’s purpose is to make a profit and be the leading fast food restaurant all over the world.…

    • 1332 Words
    • 6 Pages
    Satisfactory Essays
  • Better Essays

    Mgt 230 Week 4 Paper

    • 1799 Words
    • 8 Pages

    McDonald's has successfully created a brand/name for itself as the leading fast food retailer in the world. It is somewhat of impossibility for one to not come across a McDonald's with over 30,000 local restaurants in over 100 countries (McDonald's, 2011). Those restaurants are owned either by a franchise owner or a corporation; a percentage of all the earnings from a franchise owner, including a percentage from their annual revenue go to McDonald's.…

    • 1799 Words
    • 8 Pages
    Better Essays
  • Powerful Essays

    Unit 3 P1 P2 P3

    • 3493 Words
    • 14 Pages

    McDonald's is the world's largest chain of fast food restaurants, serving more than 58 million customers daily. In addition to its signature restaurant chain. McDonald's restaurant is operated by a franchisee, an affiliate, or the corporation itself. The corporation's revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants. McDonald's revenues grew 27% over the three years ending in 2007 to $22.8 billion, and 9% growth in operating income to $3.9 billion.…

    • 3493 Words
    • 14 Pages
    Powerful Essays
  • Satisfactory Essays

    McDonald’s gives you the tools you need to succeed, whether it’s the chance to own your own restaurant or tackle the corporate ladder. To be the best…

    • 392 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants. There are over 31,000 McDonald’s locations worldwide primarily selling hamburgers, cheeseburgers, chicken products, french fries, breakfast items, soft drinks, and desserts.…

    • 1176 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    The McDonalds organisation has a very distinctive culture. Their mission statement illustrates the importance the company holds in creating a happy and productive work force. With statements such as “At McDonald’s, people are the key to our success”.…

    • 7731 Words
    • 31 Pages
    Powerful Essays
  • Powerful Essays

    McDonald's is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. McDonald’s is headquartered in the United States in Oak Brook, Illinois. The company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth.…

    • 1437 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    The aim of McDonald’s is to serve good food in a friendly and fun environment and to provide good returns to their share holders. So the purpose of McDonald’s is to satisfy their customer with high quality of food, quick service and value for money.…

    • 760 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Mcdonald’s

    • 2985 Words
    • 12 Pages

    McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. Headquartered in the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. McDonald’s primarily sells hamburgers, cheeseburgers, chicken, French fries, breakfast items, soft drinks, milkshakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, fish, wraps, smoothies and fruit. (Wikipedia, 2013)…

    • 2985 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    Marketing - task 1 p1

    • 869 Words
    • 3 Pages

    McDonalds Corporation is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers…

    • 869 Words
    • 3 Pages
    Good Essays
  • Better Essays

    McDonald’s answers to these 3 questions were: 1. People of various ages globally, 2. A quick, delicious, and non-expensive meal, 3. They offer a variety of breakfast, lunch, and dinner meals, snacks, and drinks for adults and children in various places around the world.…

    • 1348 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    The McDonald 's Corporation is the world 's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries across 35,000 outlets. Headquartered in the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948, they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth.…

    • 1547 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Gbrweta

    • 1047 Words
    • 5 Pages

    The McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. Headquartered in the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth.…

    • 1047 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    McDonald's the biggest fast food restaurant in the word established in 1955 in Illinois USA, more than 30,000+ restaurants located in 120 countries worldwide, serving more than 54 million customers per day. In December 2005 Mcdonald's reached a record high of avenue of more than US$21 billion worl wide. With 390,000+ employees, McDonald's now is the largest over the counter food service restaurant in the world. The corporation functions mostly by means of franchisees. McDonalds is one of the many corporations that have successfully used a combination of various marketing strategies to be a globally successful organisation.…

    • 2354 Words
    • 10 Pages
    Powerful Essays
  • Satisfactory Essays

    McDonald Corporation is the world’s largest chain of hamburger fast food restaurant. There are over 30,000 McDonald’s restaurants in more than 100 countries and served an average of 50 million customer daily. A McDonald restaurant is operated by either a franchisee or by the corporation itself. The very first McDonald was open in Singapore in 1979 and today there are over 120 McDonald restaurants across the island which served 1.2 million customers weekly. McDonald employs around 9,000 employees to keep their restaurant running across the island. (McDonald’s Company Profile, 2012)…

    • 892 Words
    • 4 Pages
    Satisfactory Essays