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Importance of Business Communication

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Importance of Business Communication
Importance of Business Communication

In business, reputation and credibility need to be built up in order to get clients’ trust and confidence. Having a sense of professionalism will bring a lot to the business, especially in a long term relationship with employees and clients.
There is a need to make sure that every business deal is attended to promptly. Business communication encompasses not only communicating with external contacts but also with employees within the organization. This will aid the business in being well-organized and every matter whether it is a problem, an inquiry or a sales letter will be attended to properly and promptly.

It does not mean that only a client’s inquiry should be responded promptly but also feedbacks or problems arising inside and outside the business as well. This is done to have a balance within the internal and external factors, especially in relation to dealing with people, whether they are employees or other external contacts.

Types of Business Communication
It is very important to know the type of business communication used in order to know the specific etiquettes and standards to use in a specific situation. Here are some of the communications used in business.

Electronic Communication comprises different modes of communication out from the traditional way. It includes e-mail, fax, teleconferencing and voicemail. This is used for external contacts and for people within the business organization.

Employment Communication is a mode of communication used for employees but specifically for accepting applicants for a job. It includes application letter, follow-up communications, interview and resumes.

Nonverbal Communication is a mode of communication that uses body language and other means of communicating without the use of uttering words. It includes body language, expression, gestures, professional appearance, time or space.

Verbal Communication is a mode of communication that uses the

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