Creativity is the creation of a new idea or concept. The term is a necessary step towards the innovative process of applying a creative idea. Creativity is an essential building block for innovation (von Stamm, 2003). A person that is naturally creative must have broad vision to meet organizational challenges. These visionaries are a company’s adventurers and risk takers who see and think further than most.
Innovation equals creativity plus successful implementation (von Stamm, 2003). The introduction of a new idea should be implemented within all levels of a company; from upper management executives to mere janitors. In order to have an innovative product or service, it has to be converted from an idea into action; the creativity is delivered or put into effect.
Design is the conscious decision-making process by which an idea is transformed into an outcome, be it a tangible product or intangible service (von Stamm, 2003). It is about researching possible outcomes to particular scenarios and selecting the best design thereafter. Any obstacles that conflict with a creative idea will be resolved with design. Teamwork may help since the design implementation may be too complex for one person’s expertise; a person typically does not possess creativity, innovation, and design; which is what is needed for a total quality result.
Although I’m unemployed at the moment, these three concepts were successfully applied in my previous organization. As a former Accounts Payable Clerk, my direct supervisor thought like a designer by thinking about our