Carbolic Smoke Ball Co. Ltd published an advertisement in Pall Mall Gazzette offering that they would pay a sum of 100 pound to anyone who got contracted with influenza after using its product following the instructions provided with the smoke ball and they had deposited 1000 pound in the Alliance Bank to prove their seriousness over the advertisement. The plaintiff used their product but still contracted influenza. The plaintiff sued the company for 100 pound. But yet, Carbolic Smoke Ball Co Ltd mentioned that the advertisement was merely invitation to treat and there was no contract stipulated between the company and Mrs Carlill. In the end, Court of Appeal said that Plaintiff was entitled to the 100 pound as the plaintiff had accepted the offer from the Carbolic Smoke Ball co Ltd which made to the world at large and deals with unilateral …show more content…
And now there are many of the peoples purchased the items and end up the stock was finished thus cause some of the potential customers could not purchase it. Likewise, if this discount considered as an offer then the shop owner (offeror) will have to pay the compensation to the potential customers who didn’t manage to get the items due to the shortage of the stock. Thus, to protect the owner from being unwanted situation, this kind of offering discount on advertisement is conceive of invitation to treat and it is not an offer. The Carlill Vs Carbolic Smoke Ball Co. Ltd (1893) case could not count as invitation to treat because the defendant had made a promise in the