In just over a year Amazon.com proved that Bezos’s vision was revolutionary as the revenues reached $15.6 million by the end of 1996 and Amazon became the most successful e-retail bookstore on World Wide Web. After that Amazon.com has seen tremendous growth every year and now it serves customers in more than 160 countries of the world and offer products in a very wide range. Amazon.com now offers products in categories like books, electronics, computer software and hardware, mobile applications, fashion apparels, grocery, health and beauty, movies and music, kids and baby toys etc. (Kalpanik & Zheng,2010)
Jeffrey Bezos is the owner of Amazon.com. He observed the growing rate of internet usage in 1994 as it reached 2,300 percent a year. He thought of opening an online book store from where people can directly buy books. Jeffrey Bezos’s vision was to transform the book buying process into a fast, easy and enjoyable exercise. (Robinson,2009)
In just over a year Amazon.com proved that Bezos’s vision was revolutionary as the revenues reached $15.6 million by the end of 1996 and Amazon became the most successful e-retail bookstore on World Wide Web. After that Amazon.com has seen tremendous growth every year and now it serves customers in more than 160 countries of the world and offer products in a very wide range. Amazon.com now offers products in categories like books, electronics, computer software and hardware, mobile applications, fashion apparels, grocery, health and beauty, movies and music, kids and baby toys etc. (Kalpanik & Zheng,2010)
Jeffrey Bezos is the owner of Amazon.com. He observed the growing rate of internet usage