Jl Hudson Personality
Target
George Draper Dayton opened up Goodfellow Dry Goods in Minneapolis in 1902. When he was younger, his father couldn’t afford to send him to college because he would offer his services to poor people. So Dayton left home to go work. He was such a workaholic, however, that he had some health issues and so he had to go back home. There, he became a banker and soon enough, he had enough money so he bought the Bank of Worthington. He changed the name multiple times; first to Dayton Dry Goods Company, then to Dayton Company, then Dayton Hudson Corporation, then Target Corporation later on. He was a very active Presbyterian so the rules in his store were encouraged by his beliefs, like no liquor was sold there, it was closed on Sundays, and no ads about liquor in the newspapers he sold. That didn’t slow down or stop his business though. In 1938, he dies and his son Nelson takes over the business. Nelson did a very good job at handling the …show more content…
company.
During World War II, he used the war as an asset and made sure that all the employees kept the store full of merchandise. When Nelson died, his son became the president of the company with help of five of his cousins. All the rules about Sundays and liquor were changed and the changes they made were very expensive. The J.L. Hudson Company, Dayton’s soon-to-be partner, built the first enclosed shopping mall, called Southdale, in 1956. In 1962, Target was created and launched. They partnered up with the J.L. Hudson Company and they expanded real quick after that. In the 1990s, they made the very first SuperTargets around the country to compete with stores like WalMart and Kmart na they also made Target Guest Cards. They have divisions which include Mervyn’s, Marshall Field’s, Target Financial Services, Target Stores, target.direct, and CityTarget. And now Target Corporation is the fourth largest retailer in the U.S.A. with 1,556 stores around
the country.
George Draper Dayton opened up Goodfellow Dry Goods in Minneapolis in 1902. When he was younger, his father couldn’t afford to send him to college because he would offer his services to poor people. So Dayton left home to go work. He was such a workaholic, however, that he had some health issues and so he had to go back home. There, he became a banker and soon enough, he had enough money so he bought the Bank of Worthington. He changed the name multiple times; first to Dayton Dry Goods Company, then to Dayton Company, then Dayton Hudson Corporation, then Target Corporation later on. He was a very active Presbyterian so the rules in his store were encouraged by his beliefs, like no liquor was sold there, it was closed on Sundays, and no ads about liquor in the newspapers he sold. That didn’t slow down or stop his business though. In 1938, he dies and his son Nelson takes over the business. Nelson did a very good job at handling the …show more content…
company.
During World War II, he used the war as an asset and made sure that all the employees kept the store full of merchandise. When Nelson died, his son became the president of the company with help of five of his cousins. All the rules about Sundays and liquor were changed and the changes they made were very expensive. The J.L. Hudson Company, Dayton’s soon-to-be partner, built the first enclosed shopping mall, called Southdale, in 1956. In 1962, Target was created and launched. They partnered up with the J.L. Hudson Company and they expanded real quick after that. In the 1990s, they made the very first SuperTargets around the country to compete with stores like WalMart and Kmart na they also made Target Guest Cards. They have divisions which include Mervyn’s, Marshall Field’s, Target Financial Services, Target Stores, target.direct, and CityTarget. And now Target Corporation is the fourth largest retailer in the U.S.A. with 1,556 stores around
the country.