Kelloggs Case Study
Kelloggs Case Study
1. Using two motivation theories of your choice, explain a.) the similarities and b.) the differences between the two theories.
The two motivation theories that I chose are Taylor and Maslow. Taylor’s view on motivation is based on his ‘Scientific Management’ Principles. From his observations, Taylor made three key assumptions about human behavior at work. 1.) Man is a rational economic animal concerned with maximizing his economic gain 2.) People respond as individuals, not groups 3.) People can be treated in a standardized fashion, like machines. Taylor’s view on what motivated people at work was simple- money. He felt that workers should get a fair day’s pay for a fair day’s work, and that pay should be linked to the amount produced. Workers who did not deliver a fair day’s work would be paid less and workers who did more than a fair day’s work would be paid more. Maslow’s view on Motivation is based on the ‘Hierarchy of Needs’. Maslow’s Hierarchy of Needs is a “content theory” of motivation. Maslow’s theory consisted of two parts. 1.) The classification of human needs 2.) Consideration of how the classes are related to each other
2. Describe the benefits to an organization of having a motivated workforce.
One of the most difficult tasks that most employers face is in motivating their employees. This is an area where most companies are seriously deficient and in many cases they just give up and accept that not all of their staff are going to be motivated to work hard. This is a mistake having motivated employees is essential for the success of your business so you have to make sure that you figure out how to make it happen.
The biggest reason that you are going to want to have motivated employees is that they are more productive than employees who are unmotivated. All companies want to have employees who are as productive as possible since that gets you more work done for less expense. Really the only way to make your employees
1. Using two motivation theories of your choice, explain a.) the similarities and b.) the differences between the two theories.
The two motivation theories that I chose are Taylor and Maslow. Taylor’s view on motivation is based on his ‘Scientific Management’ Principles. From his observations, Taylor made three key assumptions about human behavior at work. 1.) Man is a rational economic animal concerned with maximizing his economic gain 2.) People respond as individuals, not groups 3.) People can be treated in a standardized fashion, like machines. Taylor’s view on what motivated people at work was simple- money. He felt that workers should get a fair day’s pay for a fair day’s work, and that pay should be linked to the amount produced. Workers who did not deliver a fair day’s work would be paid less and workers who did more than a fair day’s work would be paid more. Maslow’s view on Motivation is based on the ‘Hierarchy of Needs’. Maslow’s Hierarchy of Needs is a “content theory” of motivation. Maslow’s theory consisted of two parts. 1.) The classification of human needs 2.) Consideration of how the classes are related to each other
2. Describe the benefits to an organization of having a motivated workforce.
One of the most difficult tasks that most employers face is in motivating their employees. This is an area where most companies are seriously deficient and in many cases they just give up and accept that not all of their staff are going to be motivated to work hard. This is a mistake having motivated employees is essential for the success of your business so you have to make sure that you figure out how to make it happen.
The biggest reason that you are going to want to have motivated employees is that they are more productive than employees who are unmotivated. All companies want to have employees who are as productive as possible since that gets you more work done for less expense. Really the only way to make your employees