Please cite as Low K. C. P. (2011) Lee Kuan Yew and His Key Leadership Ways, Business Journal for Entrepreneurs, Volume 2011 Issue 2, p. 50 - 62. Lee Kuan Yew And His Key Leadership Ways Prof. Dr. Patrick Kim Cheng Low Ph.D. & Chartered Marketer, Certified MBTI Administrator & Certified Behavioral Consultant/ Universiti Brunei Darussalam; Associate, University of South Australia About the Author Prof. Dr. Patrick Low Kim Cheng, Ph.D. (South Australia), Chartered Marketer, Certified MBTI Administrator, & Certified Behavioral Consultant (IML, USA), brings with him more than 21 years of combined experience from sectors as diverse as the electronics, civil service, academia, banking, human resource development and consulting. His MNC and local corporate clients from ASEAN, Sri Lanka, Hong Kong, Bangladesh and Kazakhstan are in manufacturing, electronics, IT, retail, engineering services, hospitals, hotels, banks & financial institutions as well as the public sector. The once Visiting Professor, Graduate School of Business, Universiti of Malaya (Jan to Feb 2007), Prof. Dr. Low was the Deputy Dean, Postgraduate Studies & Research, teaching in Universiti Brunei Darussalam (2009). He teaches the graduate students/ MBA in Organisational Behavior, Managing Negotiations, Leadership and Change Management, and the undergraduates in Leadership Basics, Challenging Leadership, Business and Society, Issues in Organizational Leadership, Organization Analysis & Design; and Organization Development & Change. The former Associate Dean, Director of Career Services and Chair of the Management and Marketing Department of a University in Kazakhstan (2004 to 2006) focuses on human resource management and behavioral skills training covering areas like negotiation/ influencing, leadership and behavioral modification.
An academician-practitioner and a prolific author (author of twelve books including bestsellers (Strategic Customer Management, 2006, 2002, 2000 – one of Borders’ top
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