marketing
Applicant: Farah Chaudhary
Aspect of Fashion: Marketing
Business and trade have since time, been one of the main underlying reasons of human development. In Today’s age of urbanization and capitalism, business has already seasoned tremendous transformation and has emerged as one the leading professions of today’s Epoch. Through subjects like Principles of Marketing, International Marketing and Design Management, I found myself highly stimulated by the intellectual challenge presented in formatting strategic planning and executing market research.
Brand acceptance is directly co related to brand consumerism which in turn leads to brand loyalty. Such an introspective came about since the time I reckoned the fact that the same brand of soap made its way into our home years after years. The world of Marketing has fascinated me since my freshmen years at the fashion school I attended, learning the different myths related to it, the strategies that one devises to allure the consumer into his fort- hold. I have understood the different facets of a brand which revolves around consumerism, marketing and design principles. My graduation years cultured in me the relevant link and the framework behind these brands and the consumers, as almost all institutional research work gyrated around a central theme, mostly a Brand. The importance of change in the ever emerging new markets of brands was instilled in me while researching about brand history and its progression, which consequently lead to design development while maintaining the consistency of the brand’s image. Hence forth, I wish to deepen my understanding of the business and devise better strategies for emancipating and promulgating brand image.
In order to do so, it is substantial to understand the work dynamics of business in any corporate value chain. Having a good sense of design, consumer behavior and retail I believe that I am well suited for masters in Fashion Business program. Broadening my horizons by
Aspect of Fashion: Marketing
Business and trade have since time, been one of the main underlying reasons of human development. In Today’s age of urbanization and capitalism, business has already seasoned tremendous transformation and has emerged as one the leading professions of today’s Epoch. Through subjects like Principles of Marketing, International Marketing and Design Management, I found myself highly stimulated by the intellectual challenge presented in formatting strategic planning and executing market research.
Brand acceptance is directly co related to brand consumerism which in turn leads to brand loyalty. Such an introspective came about since the time I reckoned the fact that the same brand of soap made its way into our home years after years. The world of Marketing has fascinated me since my freshmen years at the fashion school I attended, learning the different myths related to it, the strategies that one devises to allure the consumer into his fort- hold. I have understood the different facets of a brand which revolves around consumerism, marketing and design principles. My graduation years cultured in me the relevant link and the framework behind these brands and the consumers, as almost all institutional research work gyrated around a central theme, mostly a Brand. The importance of change in the ever emerging new markets of brands was instilled in me while researching about brand history and its progression, which consequently lead to design development while maintaining the consistency of the brand’s image. Hence forth, I wish to deepen my understanding of the business and devise better strategies for emancipating and promulgating brand image.
In order to do so, it is substantial to understand the work dynamics of business in any corporate value chain. Having a good sense of design, consumer behavior and retail I believe that I am well suited for masters in Fashion Business program. Broadening my horizons by