2. Does this mission statement provide a foundation for the organization? Why or why not? This mission statement, provides a solidified foundation for the Mental Health Association. Evidence from module three, supporting this claim include; clarity of intended audience, stated direction, and identifies what the organization has to offer. The …show more content…
Is the mission statement good or bad based on the "four simple rules" in the video?
According to Bruce Johnson, a good mission statement has the power to “drive your company” (Johnson, 2015). Thus, one’s goal is to properly formulate a proper mission statement, assisting in the companies direction and sucess. The Mental Health Association provides a quality mission statement, according to the four rule standards; provided in this week’s module. The first criteria met by the Mental Health Association, is ensuring a short and easy to remember mission statement. This mission statement is only one sentence, but detailed enough to make its intended point.
Second, simple language is utilized in this mission statement, which is relatable and understandable. There are no words, which are specifically meant for industry professionals. In other words, this statement would be understood by most people who would read it. There would be no intent, lost in translation. Thus, the mission statement is short and simple enough for the average individual to comprehend, without having it be explained by a