Financially the team can measure the success of a new product is through profitability ratios. The team will calculate gross profit margin of the Donut O’s. Next step they will calculate the return of assets. The team would also calculate the return on equity next compare the ratios with similar products in addition use the growth rate formula to calculate the percent growth of new product. By using this method would give information of the growth or loss pertaining to the product. It is easier to calculate the revenue and profitability against the operating expenses and debts of creating the new product.
Product levels are measured by evaluating and monitoring the on time- quality budget to see if the new product is costly for business. It will help the team to stay within the budget and describe if the new product could expand into other markets in the future. The team will be able to monitor inventory levels to determine the expenses from assets. Product levels would have to meet the regulations and standards for distribution so policies and safety guidelines would be implemented and monitored for the team operating procedures.
Customer satisfaction will be measure also to create awareness and a positive image of the product. Customer satisfaction is an important factor in measuring the product success. The more customers satisfied would increase the demand for the product.
Monitoring inventory levels will also be a way to measure the success of how many products have been sold. Checking on the growing customer base, new mailer sign ups, catalogs and foot traffic. Online sales will be monitored to see how successful the sales online are vs. stores. Feedback from advertising will be also be