2012
Jignesh Thakore
MOLOK Ltd.
1/1/2012
Table of Contents 1. Introduction 3 2. Research plan 4 2.1 Objective 4 2.2. Issues or Topic 5 3. Research methodology 7 3.2 Data collection 7 3.2.1. Secondary sources 7 3.2.2 Primary sources 8
1. Introduction
In the year 1980, Veikko Sali created and developed Molok® deep-collection system in Finland. Since that time, Molok® containers have spread across the globe and are now in over 40 countries worldwide. Molok North America Ltd. headquartered located Minount Forest, Ontario and operated since 1999.
Molok deep collection offers a clean, effective and efficient collection point for a variety of waste types and situations. This deep colleting system is more compact and hygienic than other waste collecting system. Molok deep collection system offers supreme advantages in limited space constrain. Molok deep collection system key factor is its vertical, underground design. In this design Only 40 per cent of the container is visible, while the remaining 60 per cent is underground. It mean more storage in less space and its come in different capacity.
* 2. Research plan
As a part of research plan for Molok North America to enter Kansan (USA), Following are some of the objectives that must be considered by the company.
* 2.1 Objective
Strategic Objective | Why the objective is important to the organization | * Indentify market size | * Helps company to know states population and population density so they may take decision to which area they have to focus more for good market for product. | * Identify market potential | * To know if product excepted by customer or market * To get idea about possibility of growth in profits and revenues | * Identify Competitors | * This information helps Molok to identify current competitor 's size,