DEPARTMENT OF MANAGEMENT
TENTATIVE COURSE OUTLINE (Semester A)
1. Course Details
Course Name : Introduction to International Business Course Code : MGNT2510 A/B Instructor : Chak Man Kuen, Almaz Tel : 3943 7651 (Rm. 837, Cheng Yu Tung Building) E-mail : almaz@baf.msmail.cuhk.edu.hk Teaching Assistant: Kong Wei Xi, Cynthia (Rm. 843 Cheng Yu Tung Building) Tel : 3943 7798 E-mail (TA) : Class A: 1415mgnt2510a@gmail.com Class B: 1415mgnt2510b@gmail.com
2. Aims and objectives This course aims at providing students with relevant theoretical concepts and practical insights for better understanding of the real-world international and global businesses. Upon completing the course, students should be able to
i. Describe the nature of international business, and outline the internationalization process for companies;
ii. Understand the major managerial decisions and challenges for international business enterprises, for instance, location selection, business strategies development and entry modes selection;
iii. Apply the concepts and principles to relevant situations.
3. Teaching Methods Lectures, group discussion, videos, project and case studies will be used. The project and case studies are designed to help students to comprehend and apply the theories and concepts in relevant situations.
4. Assessment
Assessment will be made up of:
a. “Discover International City” Oral Report
(Oral Presentation: 15%+ 5% for e-learning platform) 20% b. * Group Project (Written Report)
(For external assessment, including 10% for oral presentation) 35% c. Test 35% d. Class participation (including Peers Evaluation) 10%
Note: Attention is drawn to University policy and regulations on honesty in academic work, and to the disciplinary guidelines and procedures applicable to