CRMA computerized system for identifying, targeting, acquiring, and retaining the best mix of customers, helps in profiling prospects, understanding their needs, and in building relationships with them SIS:Strategic information systems are those computer systems that implement business strategies where information services resources are applied to strategic business opportunities in such a way that the computer systems have an impact on the organization’s products and business operationsSWOT: Strengths, Weaknesses, Opportunities and Threats. By
CRMA computerized system for identifying, targeting, acquiring, and retaining the best mix of customers, helps in profiling prospects, understanding their needs, and in building relationships with them SIS:Strategic information systems are those computer systems that implement business strategies where information services resources are applied to strategic business opportunities in such a way that the computer systems have an impact on the organization’s products and business operationsSWOT: Strengths, Weaknesses, Opportunities and Threats. By