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Turbulent Times and The Changing Work Place

• Today any organization face almost continual need for change sometimes even forces outside the organization bring changes ,

• These changes force compel managers to look for greater efficiencies in operations to keep the organization profitable

• Managers in organizations want to initiate major changes like improving employee-participation teams or introducing new products or instituting new training systems but they don't know how to make the change successful.

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❖ Organization must embrace many types of change like develop improved products and services desired in the marketplace, implement new administrative systems and upgrade employees skills.

How important is the organizational change???

As today's student cant grew up without E-mail, digital camera and laptop computers .As companies that produce new products and services prosper, many companies are caught with outdated products and failed technologies.

So in general organizations that change successfully are both profitable and admired

So what is organizational Change?

It’s the adoption of new idea o behavior by an organization

We must know that product and service innovation is the primary key in which organizations adapt to changes

Changing things: new products and technologies

Competition is more intense than ever before and companies are driven by new innovation imperative. The past decades attention to efficiency is no longer enough to keep organizations successful in a new hypercompetitive environment therefore companies must innovate more and more quickly than ever.

What is product change?

Is a change in organizations product or service output.

And product and service innovation is the primary key in which organizations adapt to changes in markets, technology and competition. And we must know that product change is related in to changes in the technology of the

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