Peter McLelland – 1001849 In this essay, I intend to discuss several points regarding the state of the Music Industry and Digital Communications (MIDC). I will begin by explaining how Copyright is affected by technological developments, then I will go on to compare Digital and Physical Marketing and Distribution with a SWOT analysis to show my findings. I will then continue to describe how Corporations, Artists and Consumers have responded to changes in the digital music market, and I will conclude this essay by analysing Digital Music Legislation and its effectiveness for music businesses.
1 - How Copyright has been affected by Technological Developments Copyright is, in itself, a property right. This means that there is no need to register for copyright, as it arises automatically when, for example, a musician writes a song. For the artist's work to be protected by copyright, they must have material evidence of their work (as ideas can not be copyrighted). The Copyright Designs and Patents Act 1988 (CDPA) gives authors certain economic and moral rights with their works. The CDPA dictates that, for musical works, copyright remains in place 70 years after the original copyright holders death. Copyright lasts for different lengths of time when applied to different areas, for example, when copyright is applied to Typographical arrangements, the copyright only lasts for 25 years after being published. Also, when copyright is applied to protecting Sound Recordings, the copyright lasts for 50 years from the end of the calendar year in which it was created.
The Economic rights of the copyright holder give them the ability to copy their work, and distribute copies of their work, rent or loan their work for public performance. The Moral rights enable the copyright holder to be identified as the primary author of their own work. This helps to protect the author's reputation as well as the integrity of their work. Copyright