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Question 1.
Question :
(TCO A) Explain how computer-aided design and flexible manufacturing help create small niches in the market place. Provide and example of how a market with different niches might be served.
Student Answer: Computer-aided design and flexible manufacturing help create small niches in the market place by allowing firms to develop and produce a greater number of versions of their products. This means that companies can now tailor their offerings to small niches in the market place. For example, if a company manufactures soccer balls, it can produce different sizes and colors of soccer balls for children, teens, males, and females. It can also produce different soccer balls for outdoor courts and for gymnasiums. Different qualities of balls can be produced to meet price levels consumers are willing to pay. LV Instructor Explanation:
Computer-aided design and flexible manufacturing help create small niches in the market place by allowing firms to develop and produce a greater number of versions of their products. This means that companies can now tailor their offerings to small niches in the market place. For example, if a company manufacturers basketballs it can produce different sizes and colors of basketballs for children, teens, males, and females. It can also produce different basketballs for outdoor courts and for gymnasiums. Different qualities of balls can be produced to meet price levels consumers are willing to pay.
Points Received:
(100%)
Question 2.
Question :
(TCO A) At a retreat by the Salisbury City Council, community leaders held a discussion on attracting and developing new businesses and increasing employment rates in the city. One leader suggested that the city consider sponsoring a business incubator. Explain what an incubator is and how this might help the city meet its goals.
Student Answer: An incubator is an institution designed to