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New Business Plan
SOUTHEAST UNIVERSITY

Assignment
On
Entrepreneurship
Prepared for
Afsana Aman
Lecturer, Southeast University

Prepared by
1. Anik Saha
2.MD Fayj Ullah

Date- 31July2013
Table of Content

* Introduction * Acknowledgement * Executive summary * Object * Mission * Key to success * Service * Company summary * Ownership * Start-up summary * Company locations and facilities * Product * Product description * Competitive Comparison * Sales Literature * Sourcing * Technology& protection * Future Products * Market Segmentation * Target Market Segment Strategy * SWOT Analysis: * Market Needs * Market Trends * Market Growth * Industry Analysis * Competition and Buying Patterns * Main Competitors: * Market Analysis Summary * Strategy and Implementation Summary * Competitive Edge * Value Proposition * Sales Strategy * Sales Forecast * Marketing Strategy * Sales Programs * Positioning Statement * Pricing Strategy * Promotion Strategy * Marketing Programs * Strategic Alliances * Management Summary * Organizational Structure * Personnel Plan * Management Team * Management Team Gaps * Financial Plan * Important Assumptions * Projected Cash Flow * Key Financial Indicators * Projected Profit and Loss * Business Ratios * Conclution

* Introduction
Learning knowledge becomes worthy and useful when it is implemented in the practical field. That is why learned people say – theoretical knowledge tests its perfection with application or Theoretical education must be backed by real life practice. The importance of practical knowledge along with academic education is increasing day by day. For this the assignment has been introduced as an integral part of the degree of Bachelor of Business Administration (BBA). We are very much delighted to have the opportunity to

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