New Fashion Venture Concept Plan
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| 5th Dimension Clothing |
|New Venture Concept plan |
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Executive Summary
5th Dimension is a new venture situated in Melbourne China town. This had a business two years ago, but it had been closed because if low of sale. This is a plan for 5th Dimension relauch. Its founders and entrepreneurs Samuel Yeung and Kelvin Chia are undergraduates who have worked in the clothing industry for few years and are determined to satisfy the demands of their identified customers with the new trend of cloths cutting across both official and casual. 5th Dimension is a fashionable retail store providing high quality, trendy products at discount prices. The study has shown that the target market of sports retailers and office-minded customers would prefer buying more casual clothing as opposed to what 5th Dimension presently offers. The clothing company is also interested in expanding their product line including adding up new product lines in the future. In addition, 5th Dimension plans to try opportunities in online sales. The marketing atmosphere has been viewed as receptive to the company’s high-quality products— both official and casual clothing in trendy with colors that depict the
| 5th Dimension Clothing |
|New Venture Concept plan |
| |
| |
| |
| |
Executive Summary
5th Dimension is a new venture situated in Melbourne China town. This had a business two years ago, but it had been closed because if low of sale. This is a plan for 5th Dimension relauch. Its founders and entrepreneurs Samuel Yeung and Kelvin Chia are undergraduates who have worked in the clothing industry for few years and are determined to satisfy the demands of their identified customers with the new trend of cloths cutting across both official and casual. 5th Dimension is a fashionable retail store providing high quality, trendy products at discount prices. The study has shown that the target market of sports retailers and office-minded customers would prefer buying more casual clothing as opposed to what 5th Dimension presently offers. The clothing company is also interested in expanding their product line including adding up new product lines in the future. In addition, 5th Dimension plans to try opportunities in online sales. The marketing atmosphere has been viewed as receptive to the company’s high-quality products— both official and casual clothing in trendy with colors that depict the
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