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New Products Launching

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New Products Launching
1. Executive Summary
2. Idea Generation:

Bangladesh having monsoon weather most of the time our climate is hot and burning. So the use of lotion in that climate is quite irrelevant. In winter the skin looses the smoothness thus it is mandatory to use body lotion. But if we try it in summer then it will be a disaster because of sunburn the skin will become dark and shady. But it is necessary to keep the moisture of body in summer also but due to sunburn we can’t do it. To get rid of this problem, Advanced Chemicals Limited (ACI) introduces the body cooling lotion will moisture the body and also keep the skin safe from sunburn. Body cooling lotion uses menthol which keeps the whole body cool and gives energy to the working people to work under heat. Besides that, who are beauty conscious can get the fresh look and moisture skin by using this body cooling lotion. And the most important thing body cooling lotion also deals with physical side like by using this lotion people can get rid from the problem of sweating dehydration, itching, and allergy.

3. Core Values
The human core or internal body temperature is normally maintained to quite close tolerances regardless of weather, clothing, bathing, or cosmetics on the skin .Body cooling lotion temporarily affects the temperature of the skin, especially the outermost layer of epidermis. In general, this lotion will balance the temperature by acting as a blanket and possibly by blocking perspiration, which cools the skin. Under conditions of sickness or injury, there may be a malfunction of the body's temperature control system. Like other lotions body cooling lotion is not only responsible for body moisture but also has a twist of menthol which will create a cool refreshing feeling all day long which secure them from sweating and dehydration and instantly refreshes skin, leaving it feeling fresh and clean. Sun blocks never provide superior protection from the sun. Because we are always reluctant to use lotion in

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