Written By
Asad Yaqub
In almost all the business roles today, presentation skill has become a core competency and an inevitable prerequisite for any reasonable job. One of the popular fears among the people, after dogs, snakes heights, water, is public speaking. This category of people usually experience abnormal heartbeats, cold sweats, shivering and the worst, low or high blood pressures.
Contrary to this, presentation skill can be developed and achieved through practice and observation. It’s exactly like learning to ride the bike. Here are some quick, tried and tested tips, if followed carefully they will make you a powerful presenter as well as an influential public speaker.
Why do we give the presentations?
Basically, there are four purposes of giving a presentation. Firstly, to inform your audience about what you know. In other words, it is called informative presentation. Secondly, to train, all the effectiveness of teaching and training activities for students and staff solely depend on the presentation skill of the teacher or trainer. The third purpose of giving a presentation is to persuade the public, our politicians are a very good example of that. During the election campaign, the politicians give persuasive presentations to convince the public to give them the vote. Lastly, sales people give presentations about their products to the customer and clients for the marketing.
Pre-presentation Tips
• Objective
Before preparing any presentation one must be clear about the purpose of giving the presentation. Because, if you know clearly what you have to deliver it will help you find how to do it.
• Content
Once the objective is clearly defined, now you should focus the contents of your presentation. It means what is the scope of your talk. What is included and excluded. The contents must be according to the objective and the need of the audience. Through brainstorming, keeping in view your knowledge, audience