Principles of Effective Business Presentation
Principles of Effective Presentations
Every time you stand in front of a group, you must achieve two basic goals. First, you need to communicate a message. And second, you need to communicate your personality — who you are as a professional and an individual. If “the medium is the message,” your personality is the window through which the message must travel to be received, understood and acted upon by the audience. You convey your message and your personality every day of your life in relaxed conversation. And relaxed conversation is, therefore, your best possible communication style. By understanding the following principles, you can sharpen the skills youʼve acquired one-on-one and transfer those skills to group presentations, thereby increasing your effectiveness in both. 1. YOUR BEST STYLE IS RELAXED CONVERSATION 2. BE YOURSELF 3. RELAXED CONVERSATION IS TWO-WAY 4. RELAXED CONVERSATION IS RECEIVER-DRIVEN 5. LESS IS MORE 6. PEOPLE CAN LISTEN OR THINK 7. PEOPLE WON'T REMEMBER WHAT YOU SAY 8. BE CONVERSATIONAL IN YOUR DELIVERY 9. THINK BEFORE YOU SPEAK 10. SILENCE IS ESSENTIAL
Tel: 416.410-3273 • presentwithease@rogers.com www.presentwithease.com/presentingdownloads.html
PRINCIPLE #1 YOUR BEST STYLE IS RELAXED
CONVERSATION
Every day of your life, you convey your messages and your personality while engaged in conversation. You should therefore emulate conversation in your presentations. Youʼre not there to "download" information. You are there to create understanding that is based on a two-way exchange, and to facilitate an environment in which people can apply what you tell them to their personal or professional life. If you see a puzzled expression, donʼt wait for them to ask a question. Handle it the same way you would in a conversation. Ask them if there is something you can explain more effectively. Allow questions throughout your presentations. But be brief with your answers. Questions are an opportunity to create milestones of mutual
Every time you stand in front of a group, you must achieve two basic goals. First, you need to communicate a message. And second, you need to communicate your personality — who you are as a professional and an individual. If “the medium is the message,” your personality is the window through which the message must travel to be received, understood and acted upon by the audience. You convey your message and your personality every day of your life in relaxed conversation. And relaxed conversation is, therefore, your best possible communication style. By understanding the following principles, you can sharpen the skills youʼve acquired one-on-one and transfer those skills to group presentations, thereby increasing your effectiveness in both. 1. YOUR BEST STYLE IS RELAXED CONVERSATION 2. BE YOURSELF 3. RELAXED CONVERSATION IS TWO-WAY 4. RELAXED CONVERSATION IS RECEIVER-DRIVEN 5. LESS IS MORE 6. PEOPLE CAN LISTEN OR THINK 7. PEOPLE WON'T REMEMBER WHAT YOU SAY 8. BE CONVERSATIONAL IN YOUR DELIVERY 9. THINK BEFORE YOU SPEAK 10. SILENCE IS ESSENTIAL
Tel: 416.410-3273 • presentwithease@rogers.com www.presentwithease.com/presentingdownloads.html
PRINCIPLE #1 YOUR BEST STYLE IS RELAXED
CONVERSATION
Every day of your life, you convey your messages and your personality while engaged in conversation. You should therefore emulate conversation in your presentations. Youʼre not there to "download" information. You are there to create understanding that is based on a two-way exchange, and to facilitate an environment in which people can apply what you tell them to their personal or professional life. If you see a puzzled expression, donʼt wait for them to ask a question. Handle it the same way you would in a conversation. Ask them if there is something you can explain more effectively. Allow questions throughout your presentations. But be brief with your answers. Questions are an opportunity to create milestones of mutual