Preview

product life cycle

Satisfactory Essays
Open Document
Open Document
269 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
product life cycle
PRODUCT LIFE CYCLE OF COMPACT DISK Introduction
Compact disc technology is one of the fastest growing industries of all time. Compactdiscs became popular in the early 80’s due to its ability to offer increased audio performanceover traditional magnetic recording media. In 1983 over 30,000 players and 800,000 discs weresold [6]. By 1990, this number had grown to a staggering 9.2 million players in the U. S., andclose to 1 billion discs worldwide. In 2004, the annual worldwide sales of CD-Audio, CD-ROM,and CD-R reached about 30 billion. Today, Sony DADC is the leader in the industry and produces about 410 CDs per day and ships up to 6.4 million discs daily. [1]Compact disks are majority used for storing music. The study concentrated on life cycleof Music CDs from the perspective of manufacturing process needed.
3.1 Product life cycle model description for C D
All products and services have certain life cycles. The life cycle refers to the period fromthe product’s first launch into the market until its final withdrawal and it is split up in phases.During this period significant changes are made in the way that theproduct is behaving into themarket i.e. its reflection in respect of sales to thecompany that introduced it into the market.The unit sales of all the memory devices used to store the music are plotted in graphshown in Figure 1. From the figure we can identify that a development of new product is threatfor existence of the present products from history it is clear the product growth of castesvanished Vinyl storage devices. Then cassettes where replaced by compact

You May Also Find These Documents Helpful

  • Powerful Essays

    Every customer can use the company software to record and download music to an iPod or an electronic device for easier transportation. Music can also be stored on a desktop or laptop hard drive, a CD Rom and can be transferred from computer to computer for trouble-free mobility. Customer service lines will be set-up to track consumer feedback and to support the business development according to the needs of the consumers. Using a variety of information systems can provide the basics for essential services, new products, and a strategic advantage that will result in higher sales and…

    • 884 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    BIS 220 Week 2 Proposal

    • 641 Words
    • 3 Pages

    Brick & Mortar, Nostalgic Record Store is offering music for every genre to include tracks, cassette tape, vinyl records and CD’s. With information systems rapidly growing this will allow our business to rapidly grow with convenience as business owners and to our customers. “Information Systems are combination of hardware, software, infrastructure and trained personnel organized to facilitate planning, control, coordination, and decision making in an organization” (Information Systems, 2013). These systems will provide customers the choice of how they would like their music formatted, for example an online download or on a track player. Information systems will help our business develop a plan, and manage the daily operations of the company.…

    • 641 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    In order to start our nostalgic record store off on the right foot, we need to consider purchasing information technology for the business. Information technology will help us track our inventory, payroll, sales, accept credit cards and keep track of customers. There are at least five different types of information systems we need to consider. These five systems are as follows (Rainer Jr. & Cegielski, 2011):…

    • 596 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    The De-Vinyl Record Store will offer solutions in finding the music that customers have enjoyed for years. The store will have worldwide providers that focus on hard to find musical hits. Information systems will provide a way to transfer the critical information to place orders with providers and in the right format to satisfy each customer. This system can be used to develop many diverse areas, plan, and manage the daily operations to nurture the future growth of the company. Information systems are both computer-based and noncomputer based, but different types are needed to be successful. For this type of…

    • 959 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    1. Discuss the concept of a marketing information system and why it is important for marketing managers to be involved in planning the system. A marketing information system is a management information system designed to support marketing decision making. Trend in the marketing environment are picked up and analyzed through four subsystems making up the marketing information systems the internal accounting systems, marketing intelligence system, marketing research systems, and analytical systems. The information flows to marketing managers to help them in their marketing analysis planning, implementation, and control. Their marketing decision and communication then flow back to the market.…

    • 1419 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    After reviewing the consumer market drive for record store inventory, results have demonstrated the most effective method to liquidate the product inventory would be marketing. By streamlining an effective marketing campaign and a competitive edge strategy the company would have the ability to target specific audience within the context of the company’s products. With the multitude of genres that would be cataloged into inventory, marketing demographics would contribute to the localities, regions and venues in which the marketing campaign would be presented. Although this level of marketing efforts may appear to be complex and over budget. Information systems and technology have streamlined the process and paired cost effectiveness and efficiency into a user friendly simplistic process.…

    • 1206 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Hewlett Packard (HP) decided to produce 1.3-inch disk drives to become the market leader in a new market and increase HP’s revenue. Although the market for 1.3-inch disk drives was still unclear and still developing, HP decided to organize a special team to develop this new product. This group was multi-talented, with the best engineers from every department in the company. The group also had many priorities for the company. However, things didn’t develop as the Kittyhawk team expected. They failed to sell the new product to the customer they planned. Even though some new customers were interested in this advanced technology, the price of 1.3-inch disk drive was considered to be too high and sales were very low. In the end, HP decided to shut down the Kittyhawk group.…

    • 797 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    CASE STUDY 1

    • 669 Words
    • 3 Pages

    The second innovation which was described was a Discontinuous innovation. Discontinuous innovations cause a paradigm shift in science or technology and/or the market structure of an industry. As they are entirely new-to-the world products, made to perform a function for which no product has previously existed, discontinuous innovation requires a good deal of learning for the incumbent organization and its value network, including the user. This Discontinuous innovation is described in the ways in which music is created and distributed, and in the…

    • 669 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Hats are a product that have become deeply incorporated in the American culture and lifestyle. In the United States, hats are nearly always present in everyday life, from sports events (i.e. baseball games) to the streets of New York where one might see people wearing hats as a fashion accessory in their everyday life. Today, there are a plethora of different styles and varieties of hats. For example, one can buy university hats, sports teams hats and even superhero hats, thus causing the hat industry grow everyday. In this paper, I will analyze the hat industry life cycle, specifically focusing on the “New Era” company, one of the most popular hat companies in the United States and worldwide.…

    • 2114 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    The marketing objective for the iPod MP3 player is to be the leading supplier of MP3 players in all markets in which the company operates and to increase brand awareness to 60 percent of its customers. iPod’s marketing strategies is differentiated the market for their products are characterized in gender, age, and the desire for image. The Apple iPod is targeted at teenagers and young adults.…

    • 895 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Star River

    • 297 Words
    • 1 Page

    Star River is an electronic CD-ROM manufacturing company that is a joint venture between Starlight Electronics Ltd., U.K., and Asian venture-capital firm, New Era Partners. In 2001, Star River’s CEO resigned leaving Adeline Koh as the new chief executive officer. With the growing competition, unit prices have declined. Despite the decline in prices, Star River has been successful in the past decade due to their excellent reputation. In 1999, CD-ROM disc drives accounted for 93% of all optical-disc-drive shipments; however, studies forecasted this number to decline to 41% and the shares of DVD drives to increase 59% by 2005. Although Star River just recently began DVD manufacturing, it only composed of les than 5% of its sales at fiscal year-end 2001.…

    • 297 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Second, to understand the customer base, we can see that this is a fast growing market with 1970 expected sales of $130 million (60% over 1969) and expected average growth rate of 30% per year through the 1970s. Also the market is divided in three product segments based in the quality of the cassettes:…

    • 1053 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Directions: Identify a sports product and describe its progression through the product life cycle. You might want to refer to the Gatorade example in the notes. You will probably need to do some research on your product to answer the questions. Type your answers.…

    • 374 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Flash Memory

    • 2253 Words
    • 9 Pages

    Flash Memory, Inc. faces stiff competition in an industry that maintains focus on new development and is challenged with ‘short product life cycles’ (Pg.2). Their future will be predicated on how they invest their cash flows and generate new business. This process will involve generating new financing and developing renovated product lines.…

    • 2253 Words
    • 9 Pages
    Good Essays
  • Better Essays

    Storage Devices

    • 817 Words
    • 4 Pages

    There are many storage devices that compete in the marketing industry. Users choose a certain storage device for a reason based on its cost, capacity, durability and availability. Based in an internet research, five top devices representing the best among their respective categories include:…

    • 817 Words
    • 4 Pages
    Better Essays

Related Topics