This report is written upon the instructions given by supervisor Mr. Tim Burch to select a brand of propolis capsules for special promotion in the winter for the company. The objective of this report is to find out the popularity of propolis on market, analyse the basic functions of propolis and evaluate the defense system and reputation of Comvita Propolis Capsules, the best seller on market.
Methodology
Two websites about the popularity of propolis were researched. In addition, the diagram attached in the email showing basic functions of propolis and the research results of Comvita Propolis Capsules conducted by Mr. Tim Burch were analysed.
Findings (a) Popularity of propolis as a health supplement product
Propolis has been existed for over 45 million years. It had been used by the ancient Greeks, Romans and Egyptians for health purpose and was used to treat wounds and prevent the spread of infection during world wars. Propolis is very popular as it is available in the world markets in different forms as capsules, lozenges, tincture and cream in Europe and America.
(b) Basic functions of propolis
Propolis is a natural resin that is collected by bees and used to help build their hives
Strengthen and accelerate regeneration of cells
Propolis had the ability to accelerate the healing of wounds such as cuts, bruises, and canker sores. It is believed by many scientists that propolis can help speed up the process of tissue regeneration.
Immune system boosters
Propolis is a natural antibiotic. It helps to ward off illnesses that are caused by viruses, bacteria and fungi which typical antibiotics can 't affect. Moreover, it can help reduce the inflammation caused by inflammatory diseases. Another function of propolis is to treat allergy such as asthma and nasal allergy.
(c) Evaluation of Comvita Propolis Capsules, the best seller on market
Natures powerful defense system
According to the research results, Comvita Propolis
References: http://www.elements.nb.ca/theme/ethnobotany/propolis/propolis.htm http://en.wikipedia.org/wiki/Propolis