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Purpose and Activities of Marriott

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Purpose and Activities of Marriott
purpose and activity: * Purpose: the reason for which something is done or created or for which something exists * Activity: Any activity that is engaged in for the primary purpose of making a profit. Business activities can include things like operations, marketing, production and organization.
Also known as business operations

marrriotts mission STATEMENT: and aims and objectives S.M.A.R.T
Marriott’s vision is to be the world’s leader in hospitality services and it achieves that through its spirit to serve culture. The Marriot has a corporate mission which entails being the world leader in hospitality services. This is translated into all departments which have their very own SMART objectives to help achieve this. * These are set monthly. They also have quarterly and annual targets which they call their "green zone goals". For example the HR department have the following objectives: * A green zone goal to have labour turnover to be below 25%.
For the month of September 2010, the HR dept have achieved a labour turnover of 10.1% a green zone goal for guest satisfaction at 75% * For the month of September the HR dept achieved guest satisfaction of 78.3 %
The HR dept aim to have an overall annual guest satisfaction of 85%. * The restaurant dept aim to have a green zone goal to minimize (food) costs to 26% monthly.
For the month of September they (the restaurant) have achieved 23.9%.

marriots activities:
Spa, Jacuzzi, shower, steam room, sauna, outdoor and indoor swimming pools, lounges, bar, restaurants, cars, tours, food types: continental, Chinese, Indian, Mexican, Thai, traditional. Resorts, suites, hotels,
Marriott brands Luxury lodging | Full service lodging | Selected service lodging | Extended stay lodging | timeshare | The Ritz Carlton | Marriott hotels and resort | Courtyard by Marriott |

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