The purpose of human resource management
Human resources are responsible for the hiring process and the training of the employees. After the employment and training processes they will have to keep the staff motivated by using different techniques.
By using different motivation techniques they will be able to retain staff. Retaining staff is important for a business as they won’t have to pay out the cost of hiring new people. If they had low retention of staff they would constantly have to hire new people which would be expensive, the costs of advertising the job offer, the interview process and the training of new employees.
It would also be harder to retain customers as they wouldn’t be able to develop relationships with the customers as they are only there for a short period of time. Having new people working on a regular basis would mean that they are just starting so they won’t be as experienced as other people, which would make service slow which could give the customers a bad experience, which would make them go somewhere else.
There are different types of ways that human resources can motivate staff. Keeping data of staff will help them keep up to date with what the employees, the more the companies know their staff, the better the retention will be as the staff will feel valued.
Team meetings are also a way to make staff feel valued as they can give their opinions of current matters and ask to change aspects to make their job better which will give the company and idea of what the staff and customers want to make the company better. This will give a higher level of retention as the staff will feel part of the business and the customers will be getting what they want.
Team meetings can also monitor the staffs punctuality and attendance so they can assess whether the employee is right for the business, if the employee is always calling in sick or always turning up late, they can then ask why the employee is acting that way and adapt their motivational styles to get the employee acting the right way again.
The importance of employing staff with the range of skills the company needs
Employing staff with experience and skills will be very important for the business as they wouldn’t want slow customer service, which would be achieved if the staff didn’t know what they were doing. Having staff with experience will create better customer service as they will provide a quicker service and will be able to give better customer service, which will lead the customer in having a good experience and will lead to them coming back or gaining new customers by them telling their friends.
Having a specific job description and personal specification will help them finding the perfect candidate as they will know specifically what the company want so they will apply if they think they have all of the qualities.
In the interviews they will need to have questions ready so they can assess how the candidate will deal with different scenarios so they know what they will need training in and what they are already capable of.
Training staff to the highest standard will improve the employee’s attitude and the way the work, they will be able to complete all the tasks they are asked to do because they will know how. They will be more confident in the way they work and they will be able to give better customer service and they will enjoy their job. If training isn’t completed properly then the employee may find different activities difficult which will lead to them not liking their job and giving bad customer service.
Job Details Function | Store manager | Salary | £17,000-£21,000 | Hours per week | 30+ |
The Company –
Costa coffee is passionate about coffee, since 1971, when they started creating slow roasted coffee. In 30 years we have grown to over 2000 stores worldwide * Store managers will receive the Costa benefit package which will offer a 60% bonus and contributory pension.
The Role of Store Manager - * As store manager you will have to be enthusiastic about good customer service and providing excellent tasting coffee. * You will need to keep your team motivated and lead by example to strive for your store to be the best. * As well as guiding your team and helping them develop you will have to handle stock management, cost control and profit and loss accounts. * You will need to carry out coaching and assessments within your team. * You will need to arrange team meetings to keep your team motivated and keep track of attendance and punctuality. * You will also have to deal with staff appraisals and punishment accordingly.
Personal Specification – Criteria | Essential | Desirable | Knowledge | Hospitality or retail experience | Experience in managingHow to use a coffee machineCustomer service experience | Personal Attributes | Natural enthusiasmReliableGood organisational skillsGood leadership skills | CommitmentDedicationFriendlyApproachable | Qualifications | * | Be able to speak fluent EnglishBe able to calculate efficiently | Other Requirements | Flexibility | Possible overtime |
The Importance of Employability, and Personal Skills in the Recruitment and Retention of Staff
Having staff with the right personal skills and knowledge will be important to a business because they wouldn’t want to employ a person that doesn’t have experience or doesn’t seem like they will be suited for the job. Employing someone with the right personal skills will help the business as the staff will know what they are doing so they will be able to give better customer service and create relationships with regulars, which will help retain customers and attract new ones, by the recommendations of the people going into Costa.
Staff is a vital part of how people see the business, having staff that have all the skills to do the job means they can concentrate on providing a good service. A good reputation is needed to succeed and beat competitors, if staff aren’t right for the job the customers will see this and tell their friends, which will give the company a bad reputation. Having the right personal skills, e.g. organisation will help them do the job better as they will be more efficient in the way they serve customers, they will make less mistakes which will give a better impression of Costa.
Communication skills will also be a big part of working for Costa as they have to serve hundreds of customers each day, they would have to make conversation and make them feel welcome, building relationships with customers, like knowing their names or knowing what drink they order will make the customer come back over and over, they will also tell their friends which will help Costa get more customers.
Hiring the right people will provide a better reputation and save the cycle of constantly advertising the job position, interviewing and training new employees, which doesn’t just cost a lot of money. It takes a lot of effort and time, especially if they still don’t find the right person for the job; they will then have to do the process all over again.
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