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Rhetoric Of Fear Analysis

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Rhetoric Of Fear Analysis
THE RETHORIC OF FEAR
Today against humanity is a super- rational system of economic classification and prioritization; that are the global markets and their laws. The average man is convinced that he can not deviate from this determinism nor to claim control or mitigate their will, because they are omnipotent, as measurements and statistics show and the economists agree.

The invisible omnipotent power exercises its absolute power over the individual who experiences with anxiety his own “smallness” and his inability to resist them it.
Thus a common way of thinking is formed which is no differentiated and is requiring nothing more or special of himself beyond what the mass media the mass hysteria and fear of economic annihilation dictate.

“There is no alternative” is the phrase Thatcher often repeated with reference to economic liberalism. It can be taken as symbolic of the language of power or the rhetorics of oppressive persuasion, more generally.
We are told that there is no alternative for the unemployment, the poverty, the marginalization of segments of polulation the collapse of health and welfare system, the overwhelming deterioration in the every day life of individuals.

Fear is stirred up and utilised to produce obedience to these
…show more content…
It shapes people’s ideology by totalising and impeding freedom of thought. Pervasive totalitarian elements stifle the imagination. When ideology theorizes and legitimizes social relations characterized by domination, exploitation and injustice, communication is systematically distorted in processes of destruction or alteration of meaning (Sloan, 1996). Ideologies literally lead to false consciousness, as Lukács, G. (1971) defines it and may replace clinical symptoms. The bad thing is not that dominant ideologies just label thoughts as forbidden , but that they render one unable to think or

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