The advertisement’s message to viewers is to sign up for DraftKings. It is saying that they should use DraftKings because Gronkowski supports it. It argues that it is easy to win, and that the winnings are worth it.
The effect is to show viewers that Gronkowski, an excellent NFL player, supports DraftKings. It is very effective as Gronkowski is one of the most popular NFL players in the league.
The intended effect is to persuade viewers that they can win a lot of money from DraftKings very quickly. It is very effective as it argues winnings are not only huge, but weekly as well.
The ad utilizes Gronkowski, the best