LETTER OF TRANSMITTAL:
December 2nd, 2009
Salman saeed,sales manager
Ibanez guitars, Pakistan
Hoshino Gakki
C.E.O, Ibanez guitars
Pennsylvania, U.S.A
Dear Mr .Gakki
We are submitting to you the report, due December 2nd 2009,that you requested. the report is entitled Ibanez xpt700 sales report. the purpose of the report is to inform you about the sales analysis of our new model xpt700.the contents of this report concentrate on the competition our product is facing in the market and the customer reviews regarding our product and recommendations on how we can enhance the quality of our product. if you have any questions concerning our report you can contact us at 021-38746593.
Sincerely,
Salman saeed
____________
Sales manager
TABLE OF CONTENTS:
Executive Summary 4
Introduction 5
Problem solving 10
Analysis 12
Conclusion 15
Recommendations 16
Appendices 18
References 27
EXECUTIVE SUMMARY: Introduction: * The main goal of this report was to review the sales of the latest Ibanez model xpt700. * To achieve this goal our team was split into two small groups.ali,asad and salman in one and babar,osama and saad in the other. * One group concentrated on the problems our product was facing in the market and the other concentrated on surveys and gathering reviews from customers. * The report has concentrated on various locations in which our product is sold including. * the report also presents reviews based on tough competition with other companies such as Gibson and fender. * Also included are some recommendations which would help us achieve a competitive advantage over Gibson and fender.
INTRODUCTION:
History:
Ibanez has a long and varied history dating back over 100 years. The company began life in Japan in 1908 originally as the Hoshino Gakki