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Social Media Research

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Social Media Research
Haley Lindsey
Social Media Research Paper
Stacey Smith
March 15, 2013

Social Media Research Paper I. Description and History
Social media are internet sites, where people are able to roam freely and are able to associate with others using a mix of words, pictures, video and audio. These websites enable users the ability to upload content and engage in conversations with others. There are many different forms of this including blogs, mircoblogs, forums, message boards, social networks, wikis virtual worlds, social bookmarking, tagging and news, writing communities, digital storytelling and scrapbooking and data, content, image and video sharing, podcast portals and collective intelligence. (Curtis, 2011) Some of these websites are well known; Facebook, MySpace, LinkedIn, Twitter, Youtube and Word Press. Social media was first heard about in 1969 when CompuServe was the first major commercial internet that the public could use. The first internet connection and was known as dial-up. Dial-up was huge through the mid-1990s. The first email was sent and delivered in 1971. In 1978, two Chicago computer hobbyists invented the bulletin board system, which allowed them to posted meetings times and make announcements that their friends could see. 1978 was the first year that campuses were able to connect with one another. In 1984, the World Wide Web was created and now is a part of AT&T. As it goes on the internet becomes more and more popular by each year that it’s up. 1998 was a big year and that was because Google opens as a major internet search engine. In 2003 the wireless router dropped prices and became the more popular route of using the internet. In 2004, Facebook hit the market and continues to grow to this day. II. Social Media and the Tourism Industry
Social media fits well with the tourism industry. Social media has helped the consumer get faster deals for the industry. Here are some statistics for social media and the industry together.



References: Cohen, H. (2012). Social media’s future: 5 important trends. Retrieved from http://heidicohen.com/social-media-future-5-important-trends/ Curtis, A Company history. (2012, February 02). Retrieved from http://www.efcollegebreak.com/ Cox, C., Burgess, S., Sellitto, C., & Buultjens, J Edosomwan, S., Prakasan, S.K., Kouame, D., Watson, J., & Seymour, T. (2011). The history of social media and its impact on business. Journal of Applied Management and Entrepreneurship,16(3),79-91. Hvass, K. A., & Munar, A. M. (2012). The takeoff of social media in tourism. Journal of Vacation Marketing, 18(2), 93-103. Richard, D. P. (2012). The Evolving Dynamics of Social Media in Internet Tourism Marketing. Journal of Tourism Research & Hospitality. Santos, S. (2013). 2012 social media and tourism industry statistics. Retrieved from http://www.stikkymedia.com/blog/2012-social-media-and-tourism-industry-statistics Schaffer, N Seth, Gaurav. “Analyzing the Effects of Social Media on the Hospitality Industry” (2012). UNLV Theses/Dissertations/Professional Papers/Capstones. Paper 1346. Travel, experience, live: Studentcity. (2012). Retrieved from http://www.studentcity.com/

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