What’s in this section?
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Identify those stakeholders directly and indirectly affected by the project Identify those whose “interests” determine them as stakeholders Be strategic and prioritize Refer to past stakeholder information and consultation Develop socio-economic fact sheets with a focus on vulnerable groups Verify stakeholder representatives Engage with stakeholders in their own communities Remember that government is a key stakeholder Work with representative and accountable NGOs and community-based organizations Recognize employees as a good channel of communication
Not all stakeholders in a particular group or sub-group will necessarily share the same concerns or have unified opinions or priorities.
STAKEHOLDER IDENTIFICATION AND ANALYSIS
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© World Bank Staff
Stakeholder Identification and Analysis
The first step in the process of stakeholder engagement is stakeholder identification–determining who your project stakeholders are, and their key groupings and sub-groupings. (Remember that certain stakeholder groups might be pre-determined through regulatory requirements.) From this flows stakeholder analysis, a more in-depth look at stakeholder group interests, how they will be affected and to what degree, and what influence they could have on your project. The answers to these questions will provide the basis from which to build your stakeholder engagement strategy. Here it is important to keep in mind that not all stakeholders in a particular group or sub-group will necessarily share the same concerns or have unified opinions or priorities.
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STAKEHOLDER ENGAGEMENT: PART ONE
✔ Identify those stakeholders directly and indirectly affected by the project
When identifying affected stakeholders, a systematic approach often works well, starting with delineating the project’s geographic sphere of influence. Here, think not only about the primary project