Starting and Developing a New Venture
Table of contents Page.NO
1.0 Introduction---------------------------------------------------3
2.0 Discussion----------------------------------------------------3
2.1 The common trait between Stelios Haji-Ioannou and Richard Branson 2.1.1 Propensity to take the risk---------------------4 2.1.2 Persistence---------------------------------------5 2.1.3 Leadership----------------------------------------6 2.1.4 Need for achievement---------------------------6 2.1.5 Vision----------------------------------------------7
2.1.6 Self-confidence-----------------------------------7
2.2 Different traits between Stelios Haji-Ioannou and Richard Branson 2.2.1 Creativity------------------------------------------8 2.3 The limitation of trait theory--------------------------------8
3.0 Conclusion-----------------------------------------------------9
4.0 Reference-----------------------------------------------------10
1.0 Introduction
Stelios Haji-Ioannou was born in 1967 in Athens. In 1984, he was educated in London School of Economics. After graduation from the university, he worked for his father’s shipping company. In 1995, he founded easyJet. After more than fifteen years development, easyJet is now developed as the second largest low fare carrier in Europe. Meanwhile, his easyGroup now had already involved in series of business fields like food, travel, music and so on. (Lewis, 2010)
As the competitor of easyJet, Virgin Atlantic Airways was established by Richard Branson in 1984. Richard Branson is a CEO of Virgin groups and famous British entrepreneur r who was born in 1950. When he was sixteen years old, he studied at Stowe school and launched his first business- Connaught Publication. Four years later, he established virgin as a mail order retailer, soon he opened a
1.0 Introduction---------------------------------------------------3
2.0 Discussion----------------------------------------------------3
2.1 The common trait between Stelios Haji-Ioannou and Richard Branson 2.1.1 Propensity to take the risk---------------------4 2.1.2 Persistence---------------------------------------5 2.1.3 Leadership----------------------------------------6 2.1.4 Need for achievement---------------------------6 2.1.5 Vision----------------------------------------------7
2.1.6 Self-confidence-----------------------------------7
2.2 Different traits between Stelios Haji-Ioannou and Richard Branson 2.2.1 Creativity------------------------------------------8 2.3 The limitation of trait theory--------------------------------8
3.0 Conclusion-----------------------------------------------------9
4.0 Reference-----------------------------------------------------10
1.0 Introduction
Stelios Haji-Ioannou was born in 1967 in Athens. In 1984, he was educated in London School of Economics. After graduation from the university, he worked for his father’s shipping company. In 1995, he founded easyJet. After more than fifteen years development, easyJet is now developed as the second largest low fare carrier in Europe. Meanwhile, his easyGroup now had already involved in series of business fields like food, travel, music and so on. (Lewis, 2010)
As the competitor of easyJet, Virgin Atlantic Airways was established by Richard Branson in 1984. Richard Branson is a CEO of Virgin groups and famous British entrepreneur r who was born in 1950. When he was sixteen years old, he studied at Stowe school and launched his first business- Connaught Publication. Four years later, he established virgin as a mail order retailer, soon he opened a