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Strategic Plan, Part III: Balanced Scorecard

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Strategic Plan, Part III: Balanced Scorecard
Strategic Plan, Part III: Balanced Scorecard

Shannon Wilson BUS/475 July 10, 2014 Roberto Cordero

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The document relates to the methods which organizations use in creating as well as executing methods. Specifically this document would discuss the method of balanced scorecard or BSC method which is extensively getting used by big as well as small companies. To elaborate the concept papers would cope with the use of the idea to the business design of an organization known as Ace Gym. As soon as the organizations’ importance, objective, perception and profits are evaluated after that the strategic plan of balanced scorecard can be developed considering them. The document would also concentrate on the contingency planning, danger elimination and moral dimensions of the developed plans.

The Balance scorecard

The BSC method can be shown as a method which evaluates the efficiency of the company through four main areas i.e. economical, client, inner business procedures and research and development (Bergen & Benco, 2007).

These four areas can be described keeping in consideration the organization’s (Ace Gym) objective, perception and value declaration as:

1) Financial

Gym Ace would have to concentrate on developing a competitive edge for itself through allocation of correct adequate sources as well as through keeping a client database so as to decrease the element of danger by a mechanized process. Some of the main goals of the company are: (Grayson, 2004)

1.a) The organization would concentrate on boosting its share of the market through diverse methods such as online promotions, coping with clients through appointments and looking after individualized relationship with all of its clients. To be able to

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