The Body of a Persuasive Presentation
Languages Discipline, Hong Kong Institute of Vocational Education
Lesson 5: Body of a Persuasive Presentation (1)
Learning Objectives:
By the end of this lesson, you should be able to:
organise the information in the body of a presentation effectively; use both logical and emotional appeals in persuasion; describe the background of a presentation; and recognise the disadvantages of reading from notes or reciting a speech.
ORGANISING THE INFORMATION IN THE BODY
The body of a presentation is where you discuss the main points developed from your purpose. When you plan the body, you should select information that is important for elaborating your main points, and organise the information logically and systemically.
Task 1
INTRODUCTION
Below is an extract of a presentation from a HR Department about the company’s new training policy. Find out the main point of the section and delete sentences which do not belong to that section.
BODY
Main point 1
Let’s now turn to training. Many other international companies envied our
(elaboration)
development programmes five years ago. But, the internal situation was Main point 2
(elaboration)
actually far from satisfactory. Then, each department made its own decisions, set its own budget and appointed its own trainers. This often Main point 3
(elaboration)
meant that staff didn’t attend training that was necessary for their jobs.
We wasted both time and money. We did a staff satisfaction survey a couple of months ago and the results show that 75% of respondents were concerned about their job security. So, all in all, we didn’t have the best possible solution. How have we changed things since then? Well, all training measures have been centralized. This year, we have made HR responsible for all decisions on training. We have allocated one central budget and have introduced one integrated system. Training has become
Lesson 5: Body of a Persuasive Presentation (1)
Learning Objectives:
By the end of this lesson, you should be able to:
organise the information in the body of a presentation effectively; use both logical and emotional appeals in persuasion; describe the background of a presentation; and recognise the disadvantages of reading from notes or reciting a speech.
ORGANISING THE INFORMATION IN THE BODY
The body of a presentation is where you discuss the main points developed from your purpose. When you plan the body, you should select information that is important for elaborating your main points, and organise the information logically and systemically.
Task 1
INTRODUCTION
Below is an extract of a presentation from a HR Department about the company’s new training policy. Find out the main point of the section and delete sentences which do not belong to that section.
BODY
Main point 1
Let’s now turn to training. Many other international companies envied our
(elaboration)
development programmes five years ago. But, the internal situation was Main point 2
(elaboration)
actually far from satisfactory. Then, each department made its own decisions, set its own budget and appointed its own trainers. This often Main point 3
(elaboration)
meant that staff didn’t attend training that was necessary for their jobs.
We wasted both time and money. We did a staff satisfaction survey a couple of months ago and the results show that 75% of respondents were concerned about their job security. So, all in all, we didn’t have the best possible solution. How have we changed things since then? Well, all training measures have been centralized. This year, we have made HR responsible for all decisions on training. We have allocated one central budget and have introduced one integrated system. Training has become