In 2011 Cosmo Cosmetics was an established by an elite group of business graduates looking to perfect the cosmetic industry with a superb cosmetic line for the entire body. Cosmo Cosmetics is a retailer of products ranging from facial and skin care to body and hair products. We are committed to changing the outlook of body attraction, with FCC approved cosmetics by means of a “healthy corporate culture”. To ensure quality products, customer satisfaction, and the productiveness of our staff we have implemented a theory of employee motivation suggested by Abraham Maslow referred to as the “Hierarchy of Needs Theory”.
Abraham Maslow’s Hierarchy of Needs Theory states, there are five forces of needs that account for the direction of employee motivation. Such forces include physiological, safety, belonging, esteem, and self-actualization needs. In this paper, Cosmo Cosmetics will address the implementation of this theory as it relate to the production workers, administration workers, and salespeople. Though each of these needs is required to each person, there may be variances of how they relate to different individuals. Maslow identifies the most basic needs as physiological. Schermerhorn, Hunt, and Osborn (2005), suggests that the lower order needs in the workplace described by Maslow (physiological, safety, and social) are of the most importance to individuals in a workplace. Next in the order of needs is safety.
Obviously, this is consideration more of a need to production workers than those farther up the corporate ladder. Schermerhorn, et al. defines this need as “need for security, protection, and stability in the physical and interpersonal events of day-to-day life” (p. 12). Cosmo Cosmetics has designed a safety plan that provides practice drills for our employees in all areas of hazardous mayhem; fire, storms, chemicals etc. Although the chemicals used by the production workers at