Webkinz were labeled as a fad because In February, the Toy Industry Association named Webkinz the Specialty Toy of the Year for 2007. Webkinz were marketed to children ages 6 to 12. Ganz declined to give current sales figures -- it stopped reporting Webkinz sales and online activity a year ago, when it had a million online accounts. But estimates Webkinz raked in $100 million last year. Ganz has expanded its product line with a range of merchandise, including trading cards that come with unlockable goodies to use online. But Ganz, which also sells collectible decorations, is uninterested in selling code on its own. Webkinzs are now very unpopular and really are not used much anymore. You also have to buy a new one yearly or your account get deleted. (See chart on third Page for Sales Trend)
Adopting a Webkinz pet is not a low maintenance process; as soon as the owner receives registration information, they are given access to basic pet care items and two thousand 'dollars' in Kinzcash. Kinzcash is used to keep the pet happy, so the owner can invest in room upgrades, food, clothing, and other fun items. The pet's level of happiness rises or falls based on how much attention they get; similar to the pet craze, it's up to each adopter to maintain the health and lifespan of their pet. As the holiday season begins retailers said webkinzs began to diminish. Many retailers are also fed up with the Webkinzs manufacturers, called Ganz which they blame for late deliveries and rising minimum – order sizes.
This Product really lost its popularity because people finally got tired of buying a virtual pet that you have to buy one every year to keep your account going. I would