Chris Anderson was born on July 9, 1961. He is an American author. He was with The Economist for seven years, then joining WIRED magazine in 2001 where he was the editor-in-chief until 2012. He is known for his 2004 article entitled The Long Tail; which he later expanded into the 2006 book, The Long Tail: Why the Future of Business Is Selling Less of More. He is the co-founder and chairman of 3DRobotics, a robotic manufacturing company.
His book The Long Tail: Why the Future of Business Is Selling Less of More appeared on the New York Times Nonfiction Best Sellers list. The details of which have been described in the review.
His next book, entitled Free: The Future of a Radical Price (2009) examines the advantages of a strategy where products and services are initially given to customers for free, and how businesses can profit more in the long run.
Anderson's third book, Makers: The New Industrial Revolution (2012), was based on his 2010 article, "Atoms Are the New Bits". The book describes how entrepreneurs using open source design, and 3D printing as a platform for driving resurgence of American manufacturing. The ideas he portrayed; such as crowdsourcing of ideas, utilization of available lower-cost design and manufacturing tools, and reviewing options to outsource capital-intensive manufacturing were highlighted in the February 2012 Harvard Business Review article, "From Do It Yourself to Do It Together".
In October 2007, Anderson, who has been described as an "aerial-reconnaissance enthusiast," flew a remote-controlled aircraft allegedly equipped with a camera over Lawrence Berkeley National Laboratory, causing security concerns when the aircraft crashed into a tree. The enthusiasm turned inspiration for co-founding 3D Robotics, a 2009 robotics manufacturing spin-off of the DIYdrones.com.
About the book:
The book is mainly aimed at connecting the younger graduate section of the United States. It discusses how business is at the