Mc Donald’s is now in more than one hundred countries all around the world. Our company has been out since 1954, we are a very committee to our costumers care and satisfactions. Mc Donald’s restaurants now are offering to help more Ronald Mc Donald’s house charity, by donating money for every happy meal bought. Our commitment is not only to sale food to costumers, but we care about each and every human being that makes our business successful by helping the community in some way or another. Donating money for every happy meal, not only helps young adults to continue education but also children that don’t have the sources to pay hospital bills because of their critic conditions. Creating an ad that will show how much we care about our customers and how they are helping make a good cause come possible, is by showing how happy we can make our children by buying a happy meal and how we are helping other children thru Ronald Mc Donald’s house charity. The ad was created to reach parents to help Ronald Mc Donald’s house charity and at the same time make their children happy with a tasty and healthy happy meal. We are reaching parents by showing a picture of a mother holding her daughter, both with smiles on their face. Also we show the Ronald Mc Donald house charity, the happy meal, and a children being attend by at doctor at a hospital. The mother holding her daughter is to show some love, care and protection as well as the doctor helps, protects and cares about their young patient. The text was design to get the attention of our customers; we did this by using “mommyisms” and its definition which is (insights from mom to mom), also we add a little hearth on every “i” to show the mother love and support for their children in any kind of situation that they might see themselves in.
The background of the ad, is plain white, that’s for the reader to be engage to the ad by focusing on the lovely picture of the mother holding her