Launching a New Structure to Help Fulfill the Toyota Global Vision
In April 2013, Toyota optimized its organizational structure in an effort to better fulfill the Toyota Global Vision by manufacturing ever-better cars. Together with the four newly established units encompassing our automotive operations, the TNGA Planning Division will be responsible for driving medium- to long-term technology-based product strategies under TNGA, while the Product and Business Planning Division will focus on generating market-based product and business strategies.
Clarifying responsibility for operations and earnings while accelerating decision making
Toyota has split its automotive business into four units comprising Lexus International, which covers our Lexus brand; Toyota No.1, which oversees operations in North America, Europe, and Japan; Toyota No.2, which is responsible for business in China, Asia & the Middle East, East Asia & Oceania, Africa, and Latin America & the Caribbean; and the Unit Center, which covers all unit-related operations. This more agile and autonomous management structure will enable us to clarify responsibility for operations and earnings, and will allow managers in the field to make decisions more quickly based on genchi genbutsu (on-site, hands-on experience). Recognizing that innovation is required in order to establish Lexus as a Japanese global luxury brand, the president has taken the reins of the newly formed Lexus International unit.
Ensuring that each unit pursues the most appropriate business model
Under the new management structure, each business unit will optimize its own business model and aim for steady improvement, an approach that is expected to contribute to across-the-board growth.
In addition to the ongoing development of the Lexus business as an in-house company, the Toyota business has been split into two business units and executive vice presidents appointed to assume responsibility for operations and