Unit 12 P1 En P2 H
P1 Describe the role internet marketing has a within a modern marketing content PP
P2: describe how selected organizations use internet marketing. 3/4
P3 Explain the benefits to customers of a business using internet marketing MP
P4 Describe how the benefits and opportunities for the business of using internet marketing 5 withing the marketing mix of a selected business
P5 Explain how internet marketing has made a selected business more efficient , effective and successful 6 /7
P6 explain the challenges of globalization facing a selected business when using the internet as a marketing tool. 7/8
P2: describe how selected organizations use internet marketing.
Vakantieveiling en D-reizen
Vakantieveiling is one of the biggest online bidding sites in Holland , they specialize in ‘’nigh out’’ Bungalows , and other Beauty occasions. They use internet as there biggest move but to make commercial they use TV , Ads at busstation , billboard they also use social media. Within this website they promote tickets that over all kind of fun things that you can do in your private time , these things can also go as a gift to someone. To know what type of things you like they might ask you to make an account and with that they can send you private action ‘’specially for you”. Vakantie veiling uses very low prices to attract potential customers. People can mostly bid from 1 euro. Vakantie veiling uses customer relationships management systems, to learn things about the customer. Also it helps them understand the demographic buying patterns of the customer, they analyze when customers buy something, so they can target promotions on at specific market segments. The employees of vakantie veiling gives the customers good service on the phone. When the service given by the employees is good the customer will come back when they need something. They also use
P2: describe how selected organizations use internet marketing. 3/4
P3 Explain the benefits to customers of a business using internet marketing MP
P4 Describe how the benefits and opportunities for the business of using internet marketing 5 withing the marketing mix of a selected business
P5 Explain how internet marketing has made a selected business more efficient , effective and successful 6 /7
P6 explain the challenges of globalization facing a selected business when using the internet as a marketing tool. 7/8
P2: describe how selected organizations use internet marketing.
Vakantieveiling en D-reizen
Vakantieveiling is one of the biggest online bidding sites in Holland , they specialize in ‘’nigh out’’ Bungalows , and other Beauty occasions. They use internet as there biggest move but to make commercial they use TV , Ads at busstation , billboard they also use social media. Within this website they promote tickets that over all kind of fun things that you can do in your private time , these things can also go as a gift to someone. To know what type of things you like they might ask you to make an account and with that they can send you private action ‘’specially for you”. Vakantie veiling uses very low prices to attract potential customers. People can mostly bid from 1 euro. Vakantie veiling uses customer relationships management systems, to learn things about the customer. Also it helps them understand the demographic buying patterns of the customer, they analyze when customers buy something, so they can target promotions on at specific market segments. The employees of vakantie veiling gives the customers good service on the phone. When the service given by the employees is good the customer will come back when they need something. They also use