Verizon Wireless Strategic Management
[pic]
[pic]
Presented on: February 28, 2008
To: Professor Geraldo Alvarado
For: Strategic Planning - MAN 452
By: David Ayala, Katrina Gallegos, Francisco Gonzalez and Savannah Hernandez
Verizon Communications, Inc. Executive Summary
Verizon Communications, Inc. is based in the state of New York. Verizon is currently considered the leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers. The corporation was formed on June 30, 2000, with the merger of Bell Atlantic Corp and GTE Corp and began trading on the New York Stock Exchange on July 3, 2000 under the VZ symbol. Verizon Wireless’ motto is that they operate “America's most reliable wireless network”. They currently have nearly 66 million customers nationwide. Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the fiber-optic network. Verizon was added to the Dow Jones Industrial Average in April of 2004, 1 of only 30 companies. Verizon employs a diverse workforce of nearly 235,000. In 2006 they generated consolidated operating revenues of $93.5 billion. The company’s name: VERITAS, the Latin word connoting certainty and reliability, and horizon, signifying forward-looking and visionary. Verizon’s formation is traced back to the evolution of the telecommunication industry in the 20th century, beginning in large part with the Telecommunications Act on Feb. 8, 1996, which directed the industry into more market-based policies, bringing about a new competitive marketplace. (Verizon.com) Verizon ended the year 2005 with more that 48 million wireline customers and over 5 million broadband customers, which totals to over 1.5 billion phone calls and trillions of bits of data
[pic]
Presented on: February 28, 2008
To: Professor Geraldo Alvarado
For: Strategic Planning - MAN 452
By: David Ayala, Katrina Gallegos, Francisco Gonzalez and Savannah Hernandez
Verizon Communications, Inc. Executive Summary
Verizon Communications, Inc. is based in the state of New York. Verizon is currently considered the leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers. The corporation was formed on June 30, 2000, with the merger of Bell Atlantic Corp and GTE Corp and began trading on the New York Stock Exchange on July 3, 2000 under the VZ symbol. Verizon Wireless’ motto is that they operate “America's most reliable wireless network”. They currently have nearly 66 million customers nationwide. Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the fiber-optic network. Verizon was added to the Dow Jones Industrial Average in April of 2004, 1 of only 30 companies. Verizon employs a diverse workforce of nearly 235,000. In 2006 they generated consolidated operating revenues of $93.5 billion. The company’s name: VERITAS, the Latin word connoting certainty and reliability, and horizon, signifying forward-looking and visionary. Verizon’s formation is traced back to the evolution of the telecommunication industry in the 20th century, beginning in large part with the Telecommunications Act on Feb. 8, 1996, which directed the industry into more market-based policies, bringing about a new competitive marketplace. (Verizon.com) Verizon ended the year 2005 with more that 48 million wireline customers and over 5 million broadband customers, which totals to over 1.5 billion phone calls and trillions of bits of data